SalesTech Star

Impartner Racks up the Award Medals: Bringing Home Four Golds and One Bronze for New Product of the Year, Company of the Year and Sales and Marketing Intelligence Solution

Impartner, the world’s most complete channel management platform and Partner Relationship Management (PRM) provider, announced that it has been awarded four gold awards and one bronze from three top award programs:

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  • IT World:
    • Gold: New Product/Service of the Year, Security Cloud/SaaS: Impartner PRM for Microsoft Dynamics 365
  • One Planet:
    • Gold: Company of the Year, Cloud Computing/SaaS/Internet: Impartner Program Compliance Manager, for Solving Top Problem in Channel Management Space
    • Gold: New Product or Service of the Year, Information Technology Cloud/SaaS: Impartner PRM for Microsoft Dynamics
  • Golden Bridge:
    • Gold: Sales and Marketing Intelligence Solution: Impartner PRM for Microsoft Dynamics
    • Bronze: Technology Software: Impartner Program Compliance Manager

“When we signed a cooperative agreement with Microsoft to co-market and co-sell Impartner PRM with Microsoft Dynamics 365, we were excited about bringing an integrated technology solution to help customers accelerate both direct and indirect sales from within a single console,” said Impartner CMO Kerry Desberg. “It could not be more rewarding to see that promise recognized by a winning streak of gold across three major award programs — adding to an already long list of honors for the transformative product. It’s clear the market values the solution’s ability to bring together lead distribution, deal registration, cooperative marketing, partner onboarding, business analytics and other tools required to successfully scale channel revenue.”

“It’s also exciting to see one of our newest products, Program Compliance Manager (PCM), come out of the gate with a Gold and a Bronze,” Desberg added. “PCM is the first out-of-the-box solution to automate partner tiering, compliance tracking and tier status and benefit communication to partners, solving the No. 2 problem facing channel managers. Given a staggering 60 percent of channel leaders lack confidence that partners are segmented into correct tiers, with nearly 72 percent saying that compliance administration requires at least three people, this solution solves a huge problem, and to have it recognized so quickly is a testament to the value it delivers.”

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