Denise Purtzer’s Q&A session on luxury and fraud to be part of annual jewelers’ conference
Global fraud protection leader ClearSale announced today that VP of Partnerships & Alliances, Denise Purtzer, will be sharing insights on fraud prevention for jewelers at the upcoming Georgia Jewelers Association’s annual conference. The event will be held at the Lanier Islands Legacy Lodge in Buford, Georgia on August 6-8, 2021.
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“Recent data shows that ecommerce fraud could cost merchants as much as $6.4 billion by the end of 2021. It’s crucial that jewelry retailers understand their unique risks and have their questions answered about issues like Card Not Present (CNP) fraud, chargebacks, and false declines.”
Denise will address the risks and concerns of jewelers, many of whom are moving to–or augmenting their sales with–online channels. In fact, as noted in Luxury Industry Statistic and Insights in 2020, Bain & Company analysts have projected that “Approximately half of all luxury purchases will be digitally enabled thanks to new technologies along the value chain, and nearly all luxury purchases will be influenced by online interactions.”
The Q&A session will allow attendees of the GJA’s conference to learn more about the types of ecommerce fraud they face as well as how to prevent it, whether they are already online or considering opening a digital channel for sales.
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“A digitally-enabled payment world – whether that be through ecommerce, mcommerce, or other online channels – presents challenges for those in the jewelry industry,” said Denise. “Recent data shows that ecommerce fraud could cost merchants as much as $6.4 billion by the end of 2021. It’s crucial that jewelry retailers understand their unique risks and have their questions answered about issues like Card Not Present (CNP) fraud, chargebacks, and false declines.”
Denise and ClearSale are in an ideal position to discuss and inform jewelers about the risks and preventative steps they can take to protect their revenue. As the global leader in online fraud risk prevention, ClearSale’s solutions combine innovative technology with the largest team of fraud analysts in the industry to provide unparalleled fraud protection.
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