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Simplr Integrates with Zendesk, Helping Online Brands Maximize the Effectiveness of their CX Strategy and Technology

Happiest Baby and Paula’s Choice Elevate Online CX Beyond Existing Contact Center Model

 Simplr, a human-first, machine-enabled customer experience platform, has integrated with Zendesk’s CRM platform, helping brands to shed the constraints of the contact center model and maximize the effectiveness of the Zendesk Support Suite.

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According to Zendesk, 65% of consumers expect customer service to be faster now than it was five years ago. Innovative brands are finding new ways to meet the demands of the “Now Customer” who expects rapid resolutions and engaged interactions. Given that traditional contact centers’ fixed staffing, training and scheduling often force CX teams to make costly compromises to customer satisfaction, Simplr’s approach of providing quality, always-on service through expanded service channels and availability has helped companies elevate their CX capabilities.

“It’s a great partnership that combines Zendesk’s powerful technology with Simplr and their scalable, always-on, omni-channel, outsourced customer service offerings,” said Nathan Smith, Director, Partner Sales at Zendesk.

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By partnering with Simplr to get the most out of Zendesk, two online brand innovators, Happiest Baby and Paula’s Choice, have been able to:

  • Take advantage of Simplr’s network of specialists to provide 24/7, always-on service
  • Provide more availability for customers to engage by opening up more service channels and service hours, and by achieving faster response times
  • Sync macros, policy information, and rules from Zendesk to Simplr’s specialist platform to ensure the highest quality on-brand service is delivered to turn customers into fans

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