Aryaka Channel Chief Craig Patterson Named a Channel Futures Networking & Connectivity Leader
Inaugural List Honors 20 Most Future-Focused, Influential and Impactful Channel Leaders in Networking & Connectivity
Aryaka, the leader in Unified SASE solutions, announced that the company’s Channel Chief and Senior Vice President of Global Channels, Craig Patterson, is among the 20 honorees on the first Channel Futures Networking & Connectivity Channel Leaders list. The list recognizes these individuals as leaders who will determine the future of the channel as they redefine the partner-supplier relationship.
The networking and connectivity channel leaders were selected by Channel Futures based on their companies’ market share, growth potential, strength of partner network, scope of partner program and the individual’s impact on the partner ecosystem.
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“I’m honored to be included on the inaugural Channel Futures Networking & Connectivity Channel Leaders list. This award belongs to the Aryaka global channel team and reflects their efforts to drive engagement and revenue growth for our partners.”
Patterson, a 19-year seasoned telecom channel sales professional, leads Aryaka’s channel strategy worldwide, enabling alignment across partner sales and marketing teams and programs in North America, Europe, Africa and the Middle East (EMEA) and Asia-Pacific (APAC). Patterson joined Aryaka Networks as Channel Chief and Vice President of Sales – Americas in September 2021, where he led go-to-market strategies within the agent, reseller and distribution channels in North America, including the launch of the Aryaka Accelerate Global Partner Program.
“I’m honored to be included on the inaugural Channel Futures Networking & Connectivity Channel Leaders list,” said Patterson. “This award belongs to the Aryaka global channel team and reflects their efforts to drive engagement and revenue growth for our partners. I want to thank them for everything they do to put Aryaka’s partners first.”
“As the industry faces one of its most tumultuous periods, it is essential for channel partners to connect with the leaders of today’s strategic technology providers. These individuals are the ones who are guiding their organizations and partner ecosystems into the future with innovative thinking and industry-defining channel programs. Channel Futures has identified the individuals who are fueling a new wave of growth and solutions partners can bring to customers,” said Robert DeMarzo, Vice President, Content, Informa Tech Channels.
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