SessionM has announced a new integration with Salesforce, the global leader in CRM, to help brands unlock customer data to fuel interactions.
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New research by Kantar Millward Brown using BrandZ data shows how creativity, disruption and great advertising combined boost brand value by as much as 265%
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As businesses evolve and adapt to new technologies, business anatomies also change. With so many changes in the business world, it does make sense that the same is happening with…
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Jarvis ML, the enterprise ML platform for every business, announced the close of its Seed funding round totaling $16 million. The funding was led by Dell Technologies Capital, with…
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The companies are together unlocking the promise of omnichannel promotion. SmartCommerce, the leader in direct-to-cart technology for CPG brands, and The Coupon Bureau, the…
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Salesforce Marketing Leader Leah Pope Hired as CMO & Act-On Software Chief Revenue Officer Chris Masino Joins as CRO ActionIQ, the leading Enterprise Customer Data Platform (CDP),…
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Sales technology is changing how businesses create, monitor, and maximize revenue in today's digital-first business world. In the past, "sales technology" (or "SalesTech") was created…
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Streamlined collaboration and personalized client experiences are now at the heart of Rocketlane's all-in-one customer portal. Rocketlane, leading customer onboarding and PSA…
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Effective lead nurturing requires seamless collaboration between teams, but marketing and sales often operate in isolated silos, leading to inefficiencies, lost opportunities, and a…
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Sales representatives can no longer contact prospects through just a single or a couple of communication channels in the digital first era. Sales outreach has changed and now includes…
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