Have you been to DMEXCO before? This was my 4th consecutive year attending the conference and it’s definitely changed over that period. As the industry is evolving, there was plenty…
Read More...

Building on Its Existing Standards-Based Audience Definitions, the OpenaAP Market Now Helps Advertisers Power Audience-Based Campaigns Across Linear TV and Long-Form Digital Video…
Read More...

A leading East Midlands brand agency is celebrating after recruiting its 50th new member of staff this year and being recognised for its astonishing growth. Champions (UK) plc’s…
Read More...

A leading influencer marketing agency has undergone an exciting rebrand as its expertise in helping clients to reach the right audiences goes from strength to strength. The…
Read More...

The Golden Age of Advertising saw the shift from print to the earliest iterations of digital, amid the rise of broadcast and television, following shoppers into their homes and…
Read More...

Though some have tried to ignore it, there’s a giant elephant lumbering about in the room of advertising. We’re a decade into the programmatic marketing revolution and Digital Marketing…
Read More...

TIP Initiative, an industry work group promoting open interfaces to streamline advertising transactions for local TV broadcasters and their media agency partners,released a new white…
Read More...

Centerline Digital, the B2B customer experience marketing agency, announced the appointment of its executive vice president of Digital Media, Jerry Tomaiolo. Joining the team in their…
Read More...

Tuesdays Deliver the Greatest TV Ad Response in Germany TVSquared, the worldwide leader in linear and digital TV attribution, released performance insights on German TV advertising…
Read More...