Between 2018 and 2020, the average marketing budget hovered around 10.9% of a company’s revenue. In 2021, this almost halved to 6.4%. At the
As the ‘golden quarter’ once again rolls around – the third since the pandemic began – retailers have learnt from experience to expect a direct
The importance of meeting customers where they are and how they want along the consumer journey has become increasingly critical for businesses. According to McKinsey,
The holiday season signals another annual event that is specially reserved for sales folk – the stress of “year-end”. We’ve all been there. You’ve got
“Keep pace with the customers’ expectations and future-proof your marketing and sales strategies.” The above
Call centers; we all know them. While the agents have given us headaches with the
Business models are rapidly evolving to answer the unique opportunities and challenges in the present
Digital marketers are increasingly talking about zero-party data. This is because experts have identified zero-party
After the global pandemic, robotic process automation (RPA) has become the upcoming trend in the
One of the most critical components of sales and marketing is lead generation. In recent
EKOM, the AI-powered platform transforming how retailers manage and optimize product data, announced the launch of EKOM 4.0, now available on Shopify. The upgraded platform delivers enterprise-grade optimization to merchants of every size, helping them turn inconsistent product data into structured,
By combining strengths, Slabstack and Sysdyne Cloud aim to set a new standard for CRM, pricing intelligence, operational visibility, and customer engagement across the ready mix, aggregates, and asphalt sectors. Sysdyne Technologies, the cloud-native software platform trusted by concrete producers worldwide,
New AI Agent copilot, Forter Prism, investigates transactions, builds dashboards, explores connections across Forter’s merchant network and more Forter, the Trust Platform for digital commerce, released new AI innovations that deliver enhanced visibility, speed and insights aimed at further improving
Brought to you by
To repurpose or use any of the content or material on this and our sister sites, explicit written permission needs to be sought.
