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Cyren Launches GoCloud Partner Program

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New global channel program enables partners to drive growth and revenue with industry-leading cloud security products

Cyren (NASDAQ : CYRN ), a leader in cloud security, today announced the launch of its GoCloud Partner Program, a new global channel program that provides resellers, managed service providers, and distributors with the opportunity to predictably grow recurring revenue streams through 100% cloud security products.

Following its recent announcement of a strategic distribution agreement with Arrow Electronics, Cyren’s GoCloud Partner Program is built to be simple yet highly profitable for partners.  They have access to products that are easy to demo, easy to sell, and highly compelling among today’s security buyers. The new multi-tier program provides partners with an efficient means to grow predictable and recurring revenue streams, and the newly launched partner portal includes numerous features including a personalized channel experience, online training and certification, comprehensive deal registration, a robust library of content and sales tools, and more.

Read More: Interview with Anil Kaul, CEO at Absolutdata

“We built the GoCloud Partner Program with three fundamental goals in mind,” said Lior Samuelson, Chairman and CEO of Cyren. “First, to recruit key partners that are focused on offering cloud security products to their customers as a priority. Second, to provide sales and marketing enablement tools that help partners sell cloud security effectively and profitably.  Last, and most important, to reward partners by adding profitable cloud security solutions to their portfolio. Cyren products arm partners with powerful email and web security solutions that simultaneously deliver speed of detection and breadth of protection – along with program support that enables rapid success.”

Designed around the fundamental belief that security is a race against time, Cyren’s next generation products successfully stop cyber threats on the web and in email faster and better than traditional security vendors. Highly effective, easy to deploy, and presented in a single, easy-to-manage dashboard, Cyren’s channel-friendly solutions are powered by Cyren GlobalView™, a cloud platform that identifies emerging internet threats in seconds by analyzing more than 25 billion transactions generated by 1.3 billion users each day. GlobalView’s proprietary detection engines leverage big data analytics, machine learning, advanced heuristics, recurrent pattern detection and behavioral learning in a single-pass architecture to deliver fault-tolerant, massively scalable, real-time threat detection at the speed of the cloud.

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

Cyren’s GoCloud Partner Program is a multi-tier program that is available globally, and includes a powerful mix of support, incentives and technical enablement, as well as efficient sales cycles averaging just 45-60 days.  Partners will have access to sell Cyren’s complete suite of award-winning, cost-effective and easy-to-manage internet SaaS security products, including:

  • Cyren Email Security – a comprehensive cloud-based secure email gateway that filters an organization’s inbound and outbound email to protect users from spam, phishing, evasive malware, business email compromise, ransomware, and more. Cyren Email Security’s advanced threat protection capabilities include a patent-pending cloud sandbox array, impostor protection, time of click protection, and an add-on email archiving service provides easy-to-use eDiscovery and helps meet regulatory compliance.
  • Cyren Web Security – a 100% cloud-delivered secure web gateway that protects employees from advanced malware, ransomware and phishing wherever they are, and on whatever device they may be using. Powerful policy and reporting capabilities deliver unprecedented real-time visibility into web usage, including “shadow IT” discovery and control.
  • Cyren DNS Security – a DNS-based web filtering service to quickly and easily protect employees in offices, customers at stores, students on campus, or guest Wi-Fi users. Simple to set up, Cyren DNS Security can block malicious phishing and botnet sites, stop people from accessing porn or gambling sites, enforce “safe search”, ensuring a good web experience for users and protecting an organization’s brand.

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With data centers worldwide, Cyren’s real-time intelligence and processing power inspects web and email traffic before it reaches a user’s browser or inbox. Cyren blocks an average of 300 million threats each day, including many of the most sophisticated phishing, malware and ransomware attacks that most security vendors miss. Companies like Google and Microsoft depend on Cyren every day to power their security – and Cyren’s channel program is designed to arm enterprises of all sizes with the next-generation detection needed to protect against today’s cyberattacks.

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

Wirecard and Cognigy Facilitate Smooth Payments in Conversational Commerce

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  • Wirecard integrates digital payment solution for virtual sales consultancy in the USA and Germany 
  • Online customers do not need to leave the chat at any time during the purchasing process 

Wirecard, the global innovation leader for digital financial technology, is introducing digital payment integration for conversations with chatbots, together with Cognigy, the leading provider of conversational AI software solutions. Therefore, for the first time, online customers from Germany and the USA are able to go through the entire purchasing process, including checkout and payment, whilst carrying out a dialogue with a virtual sales consultant, without having to leave the application. With the integrated payment solution, the customer can pay via credit card, iDeal or PayPal.

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

As a result of the service provided by Wirecard and Cognigy, there is enormous potential to change personalized online retail in the long run. Around the world, there are more than 200,000 chatbots for Facebook alone. According to a survey by HubSpot Research in six countries (USA, UK, IrelandGermanyMexico and Colombia), almost half of all consumers are open to making a purchase only with the help of a virtual purchasing advisor. This form of customer interaction, using artificial intelligence as a consultancy tool as well as incorporating the digital payment function in the purchasing process, is taking the individual shopping experience in conversational commerce to a new level.

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Sascha Poggemann, Founder and COO at Cognigy, said, “For billions of users, messaging apps such as Facebook Messenger and WhatsApp are by far the most popular apps on their smartphones and are playing an ever more important role as an online shopping tool. It is a great benefit for consumers if they can find and purchase products directly on their smartphone by way of automated, fully digital dialogue. We are pleased that we, together with Wirecard, have found a solution that enables digital payment transactions within a chatbot.”

Catharina Tiede, Head of Partner Management for Consumer Goods and Product Innovations at Wirecard, adds, “The fact that the customer does not need to leave the chat with the virtual sales advisor at any point during the purchasing process is a key factor for the perfect user experience. Even when paying! With this product, companies can optimise their digital service and ensure greater customer retention as they are available around the clock and in any desired language. We are happy to provide an important element for this smooth user experience with our digital payment method for conversational payment.”

Read More: Interview with Anil Kaul, CEO at Absolutdata

Orders365 App by Balluun: Order Capturing and Product Catalogue On the Go

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Balluun enriches its B2B Market Network solution. Anywhere and anytime, sales representatives have now access to the complete product catalogue and inventory with search and filters for an efficient sales visit in an app.

As part of the Balluun365(TM) white-label social e-commerce platform, Balluun launches Orders365 – contributing more agility and efficiency into the B2B buying and selling process, and offering a seamless integration and synchronization with the web-based marketplace.

Orders365, launched first as an iPad App, allows sales representatives to quickly showcase products, share lists of products discussed, draft quotes and even capture orders while in conversation with customers and on the go. The application is easy to use, intuitive and enables sellers to present product images and descriptions beautifully, in an accurate way and with prices which are always up to date – thus increasing efficiency and saving time. No internet is needed to present products, brands, latest arrivals and innovations to buyers and place orders.

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

Balluun is changing the international B2B market with its industry-specific market networks, on which wholesalers, retailers, exporters, importers as well as suppliers and buyers can exchange business information, buy and sell online while networking and contacting each other directly.

Balluun  Powering the Future of Business Networks

The leading provider of B2B social e-commerce worldwide. Since 2012 we have been promoting B2B marketplaces around the world 24/7/365 by launching industry-specific digital marketplaces which directly connect wholesalers, retailers, suppliers, brands, products and consumers.

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Our platform allows trade-show organizers and trade associations to easily and cost-effectively create and scale their own digital marketplaces to expand their business by engaging their industry-specific audiences digitally. Our partnership model allows these organizations to build a competitive advantage with a low-cost investment and a high revenue share opportunity.

From our headquarters in Zürich to our development center in Silicon Valley and our offices in New YorkLondon, Lausanne, and Hong Kong we empower business-to-business communities, commerce and services worldwide by providing patented and established technologies, an open and scalable Cloud solution as well as efficient marketing, sales and customer success services.

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

Tequity’s Client Idle Tools Has Been Acquired by Nubik Inc.

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Tequity Inc., an M&A advisory firm for mid-market technology companies, acted as the exclusive financial advisor to US-based Idle Tools Corp., a full-service provider of Salesforce solutions, in their acquisition by Nubik Inc. This is Tequity’s sixth Salesforce partner transaction.

Nubik is a Montreal-based provider of cloud-based business solutions powered by Salesforce, and has been recognized as a Salesforce Platinum Partner for the quality of its consulting and implementation practices.

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Nubik and Idle Tools will merge their business operations to strengthen their offering in Digital Transformation to Manufacturers and Distributors, and High Tech and Professional Services organizations, as well as providing the company with strategic positioning on North America’s East Coast. The merged organization will operate under the Nubik brand and will serve over 800 organizations across the USA and Canada, with a total count of over 100 employees operating remotely on the continent.

The Nubik executive team is excited to welcome Idle Tools’ staff, their profound expertise in recommending and implementing Salesforce-based business solutions, and their hundreds of satisfied customers. Nubik has always been committed to the ongoing success of its customers and this merger confirms that the organization is serious in becoming a key player in the manufacturing landscape to better serve businesses undertaking the journey towards digital transformation.

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

“Our mutual expertise in Salesforce solutions for the manufacturing and distribution industry, coupled with our complementary footprint throughout the U.S. East Coast, was the driving force that led to this win-win partnership,” explained Katie Bussières, President of Nubik Inc. “However, a collaboration such as this one would not be possible without a strong cultural fit. During our discussions, it quickly became apparent that we share a commitment and a strong set of values towards our customers and employees.”

This transaction has obvious synergy. Over the years, Idle Tools has developed several intelligent business tools based on the Salesforce platform that bring added value for manufacturers. Paired now with Nubik’s business solution that encompasses Lead Acquisition to Contract Renewals, customers will thrive in their shift to becoming digitally-powered smart factories or organizations.

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Katie Bussières added, “Tequity’s knowledge of the Salesforce ecosystem is outstanding. Because they understand the market they were able to help us quickly see the cultural fit and helped us a lot to align this merger strategically.”

“We are extremely thankful for the company we were able to build and very proud to become a part of the Nubik family,” said Scott Thomas, CEO of Idle Tools. “Becoming collectively stronger is the main driver in our decision to merge with Nubik. We both share a passion for building customer success on the Salesforce platform. We have been warmly welcomed and the positive Nubik culture established with their employees is already tangible and appealing for our people. We look forward to working together as a unified team.”

Scott added, “As someone whom had never had the experience of selling a company, Tequity guided me through the process and helped me understand what to expect and what to prepare.  They facilitated meetings with the buyer and ensured we continued with positive momentum throughout the process. They helped make the experience a resounding success.”

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

Affinio joins Adobe and Episerver in Microsoft’s New Intelligent Customer Journey

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Affinio Selected as part of Microsoft’s Intelligent Customer Journey for Retail, providing a new level of customer intelligence to retailers.

Affinio, Inc., the AI-Powered Consumer Intelligence Platform, today announced it has been selected as part of Microsoft’s Intelligent Customer Journey for Retail alongside Adobe and Episerver. The Intelligent Customer Journey for Retail provides Microsoft’s retail customers with a seamless, personalized shopping experience across every step of their shopping journey.

In April 2018, Affinio announced its offering with Microsoft’s Global Consumer Goods and Retail Solutions teams on Microsoft AppSource, an online cloud marketplace providing tailored line-of-business solutions. Today, as an addition to the Intelligent Customer Journey for Retail, Affinio is continuing to help Microsoft customers gain a better understanding of the behaviors, interests, and affinity patterns laying hidden within their customer data sets.

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“Our team is thrilled to be working with Microsoft, Adobe and their retail and consumer good customers. Our solution will help them power high-performing marketing strategies with built-in AI technology that uncovers and visualizes unique consumer segments based on their common behaviours, interests and affinities.” shares Tim Burke, founder and CEO of Affinio.

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

Duncan Taylor, Global Industry Director’s Lead, Microsoft Global Industry Marketing, Microsoft Corp. said, “Affinio’s addition to the Intelligent Customer Journey will provide tremendous value to our customers. Their AI-driven solution reveals those hidden consumer insights that will help our retail and consumer goods customers develop compelling marketing strategies that enable personalization-at-scale.”

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Salesforce Powers New Online Shopping Experience for PGA TOUR Superstore

New ecommerce store, built on Salesforce Commerce Cloud, will enable the golf and tennis retailer to offer personalized shopping experiences across every channel and device

Salesforce, the global leader in CRM, today announced that PGA TOUR Superstore—a leading golf and tennis retailer with more than 30 stores in the United States, serving more than seven and a half million customers annually—has launched a new ecommerce store on Salesforce Commerce Cloud to provide customers with frictionless and personalized online shopping journeys.

The PGA TOUR Superstore business is growing across all categories, with double digit comp store sales growth thus far in 2018, on top of its record year in 2017 of 15 percent comp store sales growth. Part of that growth was driven by the strong performance of its ecommerce business, which grew in comp sales by 42 percent in 2017. The retailer has tripled its store count over the past eight years and has announced plans to grow its brick-and-mortar business by 50 percent over the next three years. Now with Commerce Cloud, the retailer is investing in its ecommerce strategy to meet the growing needs of customers who expect fast, personalized and connected shopping experiences across mobile, web, social and in-store.

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“Every day we inspire people to play their best and grow the game,” said Matt Corey, CMO, PGA TOUR Superstore. “PGA TOUR Superstore is committed to providing the best experiential offering for our customers—in stores and online. Salesforce allows us to innovate fast and meet customers where they are. We can develop content and deploy offers tailored specifically to each customer—whether they’re a life-long player or new to the game.”

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A top consideration for PGA TOUR Superstore in moving to Commerce Cloud was providing a highly engaging mobile experience for its customers. The retailer’s new online store allows customers to discover products, get recommendations and trends based on their interests and buy right from their phone or tablet.

“Sixty percent of all global ecommerce traffic today comes from mobile devices, and most shoppers interact with brands for the first time on their phones,” said Gordon Evans, VP, Product Marketing, Commerce and Community Clouds, Salesforce. “With Salesforce Commerce Cloud, PGA TOUR Superstore now has an AI-powered commerce platform that allows it to optimize for mobile and create shopping journeys that seamlessly extend across all points of commerce.”

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

Salesforce Predicts that, for the First Time Ever, More Purchases Will Be Made with Mobile Phones During the Holiday Season than Any Other Devices

  • Phones will account for 68 percent of all ecommerce visits
  • AI-based product recommendations will drive 35 percent of all revenue
  • Cyber Week will account for 40 percent of the entire season’s ecommerce sales, an 8 percent increase over 2017
  • ecommerce traffic from Instagram will increase 51 percent over last holiday season

Salesforce [NYSE :CRM ], the global leader in CRM, today released its new consumer insights and predictions for the 2018 holiday shopping season.

Mobile will dominate the 2018 holiday season, with more orders and visits to ecommerce sites on phones than any other devices. 2018 holiday season revenue will grow 13 percent over last year, with AI-based product recommendations driving 35 percent of all revenue.

Salesforce combined insights on the activity of 500 million global shoppers across 53 countries and billions of transactions powered by Commerce Cloud with data from the Salesforce annual Shopper-First Retailing Report.

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Top Four Salesforce 2018 Holiday Season Predictions and Insights: 

Cyber Week — the seven-day period beginning the Tuesday prior to American Thanksgiving and running through Cyber Monday — will account for 40 percent of all digital revenue for the shopping season globally. Black Friday will again be the top digital shopping day of the season, capturing 10 percent of the season’s revenue, while Cyber Monday will contribute 8 percent of sales:

  • The top five digital shopping days (ranked by global revenue) will be Black Friday, Cyber Monday, Cyber Sunday, Thanksgiving and Cyber Saturday
  • 50 percent of holiday shopping will be complete by December 2, a day earlier than the 2017 holiday season

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

For the first time during the holiday season, shoppers will place more orders from their phones than computers or tablets. Mobile phones will account for 46 percent of all orders, edging out computers (44 percent), and far outpacing tablets (9 percent):

  • Mobile will deliver 68 percent of all ecommerce traffic this season, an all-time high, which reflects 19 percent year-over-year growth
  • Mobile traffic share will peak on Christmas Eve, when shoppers will turn to their phones to make 72 percent of all visits and 54 percent of orders
  • Free shipping will prove to be a mandate this season, as 72 percent of all orders will ship for free, a slight increase over last year

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“Mobile is undoubtedly the most disruptive force in retail since the onset of ecommerce,” said Rick Kenney, Head of Consumer Insights, Salesforce. “This is the year shoppers turn to phones, buying more on phones than any other device, and making far more visits, too. We’ll see more visits from phones this season than total ecommerce visits across the entire 2015 shopping season. And even those in-store shoppers are mobile — 83 percent of shoppers aged 18–44 are using their phones while in a physical store.”

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Instagram will emerge this holiday season as the fastest growing social channel for referring digital traffic to retail sites:

  • Instagram traffic will grow 51 percent year-over-year, while Facebook will see a 7 percent decline. Social traffic share will surpass 5 percent during the holiday season, increasing 17 percent over last year’s social traffic share.
  • Health and beauty shoppers are the most likely to tap from Instagram to an ecommerce site

AI-based product recommendations will drive more growth:

  • Revenue driven from AI-powered product recommendations will grow by 25 percent since the 2017 holiday season
  • AI-based product recommendations will drive 35 percent of all revenue

“Nearly two-thirds of consumers say they don’t feel that retailers truly know them. But retailers who infuse AI into the shopping experience can better understand customer needs and drive increased revenue with capabilities like personalized product recommendations,” said Kenney.

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Comity To Showcase Skilled Methodology To Accelerate Salesforce Implementation Success At Dreamforce 18

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Comity Designs, a cloud and mobile solutions provider and Salesforce gold consulting partner, today announced that it will demonstrate its Customer Lifecycle Management approach to customized Salesforce cloud implementations at the upcoming Dreamforce 18 conference taking place in San Francisco September 25-28, 2018.

With a proven track record in enabling customers to achieve faster ROI from their Salesforce platforms, Comity, a BrillioCompany, will showcase its deep Salesforce skills and expertise through product demos, leadership talks and one-on-one meetings at Dreamforce, highlighting the blending of design thinking and analytics to simplify the integration of marketing, sales and customer advocacy service.

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Brillio acquired Comity in March 2018. With the increased investments in enhancing capabilities, the combined entity has tremendous market success in Salesforce CPQ and Marketing Cloud, as well as Mulesoft, beyond the Comity stronghold areas of sales, service, communities and product engineering. The combined company is now one of the five largest Salesforce gold rated partners in North America and recently achieved a 10/10 CSAT rating from Salesforce customers. With 2,500 digital consultants who have successfully handled more than 500 customer implementations, Brillio has become the Salesforce multi-cloud specialist and an ideal partner for global companies undergoing digital transformation.

“Comity is gaining significant momentum with our Salesforce cloud innovations which illustrates the unique advantages we offer companies looking to derive more value from their Salesforce initiatives,” said Dushyant Pandya, Managing Partner Digital Front Office for Brillio. “Through our deep experience in analytics and design combined with Salesforce expertise we offer an accelerator-based, consultative and phased deployment approach to create a shared vision, reinforce collaboration and develop ongoing metrics to ensure success. We look forward to meeting with new and existing customers at Dreamforce to show them how our team of experts can solve their most complex problems.”

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

At Dreamforce 18, Comity will also demonstrate two new innovations. Health Index is a diagnostic tool that identifies up-front challenges and complexities with Salesforce integrations and development of internal processes, which are then factored into the Comity-designed roadmap that will enable organizations to make the most of their Salesforce investments. The Intelligent Sales Platform (ISP) acts as an assistant to a company’s sales team. With built-in intelligent analytics, ISP helps sales professionals maintain a 360-degree view of their customers and predicts a customer’s actions and needs in order to provide a smoother customer journey.

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AgilOne’s Third Annual Customer Data Platform Summit to Feature Marketing Leaders from Boston Consulting Group, McKinsey & Company and Innovative Global Brands

Join speakers from Ashley Stewart, Clarks, Travelzoo, Wickes, and sponsoring partners Criteo and Belardi Wong on October 3 in New York City to learn how to maximize value from CDPs

AgilOne, the leading Customer Data Platform for enterprise B2C brands, today announced a robust speaker lineup for their next Customer Data Platform Summit, to be held on October 3 in New York City. Registration is open for this free, half-day event which will feature interactive roundtables, presentations, and panels of B2C marketing executives from some of the largest and most innovative global brands, such as Ashley Stewart, Clarks, Travelzoo and Wickes.

The summit will also include marketing industry experts Abhishek Dalmia from Boston Consulting Group (BCG) and Jason Heller from McKinsey & Company.  A partner in BCG’s Sales & Marketing Practice, Dalmia was previously the SVP of CRM at lululemon where he led their customer analytics, digital marketing and marketing technology initiatives.  Jason Heller is a Partner and Global Lead, Digital Marketing Operations at McKinsey & Company. The former CEO of Agiliti, Heller is also a recognized thought leader, speaker and author.

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The AgilOne summit is sponsored in part by Criteo and Belardi Wong.  Polly Wong, Managing Partner of Belardi Wong, and Shobha Nikam, Client Partner Manager from Criteowill lead dynamic panels of leaders in retail and other B2C industries.

The AgilOne Customer Data Platform Summit will take place at Midtown Loft & Terrace n Manhattan from 11:30am to 4:30pm, followed by a cocktail reception. Registration is free of charge, and marketing, customer experience, and BI professionals from B2C enterprise brands are eligible to attend.

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Focused on how to leverage a Customer Data Platform to improve marketing ROI and drive better customer experiences, the speakers will cover a range of topics such as:

  • How to leverage first party data in your mobile and loyalty initiatives
  • Using machine learning and AI to predict consumer behavior
  • Transforming customer analytics, segmentation, and direct mail strategies
  • How to use a CDP to enable real time hyper personalization at scale
  • Optimizing digital advertising and retargeting leveraging first-party data from a CDP
  • Creating alignment and organizational structure to ensure CDP success

“2018 has been a banner year for Customer Data Platforms,” said Omer Artun, CEO of AgilOne. “More and more brands are coming to the realization that CDPs are imperative to the success of their marketing campaigns. This year’s summit features presentations from some of the most knowledgeable executives in business today. Attendees will takeaway best practices and actionable strategies that will help them leverage first party customer data from online and offline sources in all facets of their campaigns while optimizing their ad and marketing spend.”

LivePerson’s LiveEngage Platform Enables T-Mobile Customers to Connect with their Team of Experts through Messaging

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LivePerson, Inc. (Nasdaq : LPSN ), a leading provider of conversational commerce solutions, today announced that its LiveEngage platform enables messaging for T-Mobile’s vaunted Team of Experts approach to customer care. LiveEngage connects T-Mobile Team of Experts to the different messaging platforms that customers prefer, providing the automation and operational capabilities necessary to run a customer care experience over messaging, at scale.

“LivePerson works with the most innovative brands in the world so that they can have one-to-one conversations with their customers at scale,” said LivePerson Founder and CEO Robert LoCascio. “Our team is proud to help make messaging another great way for T-Mobile customers to reach their Team of Experts.  The best relationships start with a conversation.”

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

T-Mobile designed Team of Experts so that postpaid customers can message their Team in the same way they message friends and family, moving in and out of conversations to multitask or go about their day. T-Mobile customers can message via popular platforms such as Facebook Messenger as well as T-Mobile’s own mobile app and website. Messaging is available for T-Mobile customer care, online sales, and in select retail locations where store associates can message with local customers they serve.

Read More: Interview with Anil Kaul, CEO at Absolutdata

LiveEngage also provides an online workspace for T-Mobile’s Team of Experts to message with the customers they support. The workspace shows agents the conversations a customer has had with T-Mobile across the different messaging platforms.

“The frustration of endless robotic phone menus and transfers from rep to rep can ruin a customer’s experience – so we ended it. Now with T-Mobile Team of Experts, our customers can get assistance when and how they want to – including via messaging,” said Nick Drake, executive vice president of marketing and digital experience at T-Mobile. “We were one of the first companies to launch asynchronous messaging in 2016, and we’ve continued to build out this capability across a variety of digital channels. Our customers love the convenience of messaging us like they do with their friends – it’s the primary way most of us communicate every single day.”

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