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Visa to Acquire Rambus Payments Portfolio

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Visa to Acquire Rambus Payments Portfolio

Visa will expand enhanced security benefits of tokenization beyond Visa cards to any type of transaction, including domestic card networks, account-based and real-time payments systems

Visa announced it has signed a definitive agreement to acquire the token services and ticketing businesses, formerly Bell ID and Ecebs LTD, from Rambus, a premier silicon IP and chip provider dedicated to delivering data faster and safer. The combination of Visa’s network tokenization capabilities with the local and account tokenization technology of Rambus will facilitate safer, more secure payments across all forms of global commerce.

“Going forward, we will apply these expanded capabilities, expertise and scale to help further all forms of global commerce.”

Visa is one of the industry leaders in tokenization technology which replaces sensitive payment information with a unique identifier, or “token”, to make digital payments safer. Today, Visa offers these capabilities through Visa Token Service for card-based payments on the Visa network. Rambus’ token technology will enable Visa to extend the security and convenience of tokenization to all types of transactions beyond Visa cards, including those on domestic card networks, account-based and real-time payments systems.

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“Facilitating safer, more secure digital transactions is core to Visa’s brand promise and central to growing electronic payments for everyone, everywhere. As the way people and businesses pay and get paid continues to evolve, the addition of Rambus’ technology will allow us to deliver greater security beyond the card to support more transactions, payments systems and participants,” said TS Anil, SVP, global head of payment products and platforms, Visa. “Going forward, we will apply these expanded capabilities, expertise and scale to help further all forms of global commerce.”

Tokenization has been one of the most effective ways of reducing fraud and securing card payments at the point-of-sale, online and for stored card credentials. Following the launch of Visa Token Service in 2014, Visa has made significant progress building and scaling tokenization for card-based payments – Visa has enabled 100 markets for tokenization providing this capability to 90 percent of Visa’s total payment volume, with more than 60 global token requestors recently added to the token platform.

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“Rambus Payments and Ticketing solutions are at the forefront of tokenization technology,” said Jerome Nadel, SVP/GM, payments and ticketing and CMO, Rambus. “Joining forces with Visa as a payments leader will allow the group to scale technology and capabilities to deliver new products and services to the market, while continuing to partner with existing customers.”

Beyond tokenization, Rambus’ digital ticketing portfolio and expertise in transit complement Visa’s commitment to delivering global transit and mobility solutions to public transit operators, technology partners and cities around the world. Visa has nearly 250 transit projects underway around the world, helping millions of people get where they are going faster and easier than ever before. Visa will continue to support public transport operators, clients and partners to deliver new forms of acceptance and mobility solutions, helping improve the passenger experience for billions of journeys.

The transaction is subject to relevant regulatory approvals and other customary closing conditions.

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Gladly Named a 2019 Cool Vendor in CRM Customer Service and Support by Gartner

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Gladly Named a 2019 Cool Vendor in CRM Customer Service and Support by Gartner

Gladly Helps Brands Build Empathetic Conversations By Putting the Customer at the Center of Every Interaction

Gladly, a company that’s reinventing customer service for B2C brands, has been named a Cool Vendor in Gartner’s May 17, 2019 Cool Vendors in CRM Customer Service and Support report.

@gladly named a 2019 @Gartner_Inc Cool Vendor in Customer Service and Support

At Gladly, we believe that we are helping brands communicate with their customers seamlessly across all channels, from voice to email and SMS, as well as chat and social messaging. Gladly is designed to look and feel like modern-day messaging apps, with the customer on one side and the agent on the other, so that all communications channels can be easily be used and viewed in a single place for customer service agents.

In the market today, we see an increased demand to bring the focus back on customers, and companies are realizing that in order to win, they need to understand who their customer is, and be where they are to deliver them service that exceeds their expectations.

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Consumers today want to quickly get answers whether that’s on their own or talking to a knowledgeable customer service agent. And they want companies to meet them where they already are – on any channel. Customers who need help aren’t reaching out to customer service via a single channel anymore — they’re calling, emailing, chatting, texting, using Facebook or Twitter, and switching between these channels interchangeably, even as they’re talking about the same issue. And more and more, they also expect companies to reach out proactively to help them resolve issues instantly. Legacy customer service platforms can’t keep up with this new way of communication. With legacy technology, each time a customer reaches out, they’re issued a new ‘ticket,’ and it’s difficult for an agent, in real-time, to see the history of the conversation, in addition to making the customer feel like just another number.

We know that consumers today send multiple messages across multiple channels whether they are angry or not. They want the customer service agents they interact with to know the history of their conversations, no matter what channel they were on. They want answers fast and expect service to be as instant as calling a car or getting dinner delivered.

Designed with the customer at the center, Gladly’s customer service platform empowers companies to have seamless conversations across any channel without their customers having to repeat themselves. Leading B2C companies have seen the impact that Gladly has on their customer experience. Gladly customers are able to:

  • Exceed customer expectations by meeting them where they are, on any channel — from voice and email to text, chat, and social messaging
  • Build relationships that drive revenue and repeat customers, at scale
  • Better manage resources by improving the efficiency and productivity of their team, reducing cost and empowering customers to find answers themselves through smarter self-service
  • Deliver personalized service at scale that shows customers they know them

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“In today’s era of on-demand service and same-day delivery, companies today realize that the way forward to driving revenue and standing apart from their competitors lies in building enduring, long-lasting relationships with their customers. By helping companies deliver the kind of customer experience that exceeds even the highest expectations of consumers today, we think that Gladly is driving the future of service,” Joseph Ansanelli, CEO of Gladly, explains. “We believe we are changing the legacy paradigm, and we’re thrilled to be acknowledged by Gartner as a 2019 Cool Vendor in CRM Customer Service and Support.”

Companies like JetBlue and TUMI are working with Gladly to help put the customer back at the center of service, with a platform that allows customers and customer service agents to communicate across any channel, seamlessly. “An empathetic, human-to-human interaction is so fundamental to the TUMI brand and ultimately an extension of the products we provide,” Charlie Cole, TUMI’s Chief Digital Officer explains. “So many times, companies talk about customer experience but don’t provide the structure or tools to truly empower it. Gladly is exactly that: a partner that puts the customer at the center of all customer service – instead of seeing them as a case or ticket number.”

Gladly’s approach is receiving attention. The company recently won the RTech CEO Forum Innovation Award, a program designed to connect retailers with companies enabling the future. Last year, it received two Stevie Awards. And in the past year, Gladly has seen tremendous growth, working with some of the most customer-centric companies in the world, like JetBlue, Godiva, and TUMI.

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UJET Unveils Enhancements to Customer Support Platform That Expand Fit and Flexibility within the Contact Center Ecosystem

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UJET Unveils Enhancements to Customer Support Platform That Expand Fit and Flexibility within the Contact Center Ecosystem

New Integrations and Functionality Enable Customer Support Teams to Optimize Data Flow, and Drive Greater Value from a Broader Range of Technologies and Systems

UJET, Inc., the company that is reimagining customer support with multichannel solutions that fully leverage smartphone technology and intelligent automation, at Customer Contact Week (CCW) in Las Vegas announced the general availability launch of enhancements to the UJET Customer Support Platform. With these latest integrations and enhancements, UJET is expanding its functionality within the entire contact center ecosystem. Featuring new workforce management (WFM), quality management (QM), and customer relationship management (CRM) integration and configuration capabilities, the UJET platform now provides expanded capabilities for support agents, supervisors, and administrators, enabling more out-of-the-box data connection, display, and integration options across new and existing systems.

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The new integrations and features to the UJET Customer Support Platform include:

●      Microsoft Dynamics 365 Integration – Microsoft Dynamics 365 users now have full access to the UJET Customer Support Platform. Dynamics customers can leverage UJET’s call and chat adapters, patented smart-actions and advanced routing, including logical evaluation of user segmentation data from Dynamics, helping to reduce overall session times.

●      Verint Monet WFM Integration (Workforce Management) – With the new Verint Monet WFM integration, data can automatically be pushed from the UJET platform into the WFM system, allowing enabling supervisors to support agents and supervisors to more efficiently run their contact center. Now, support teams can incorporate forecasting, scheduling, and better optimize their contact center workforce and resources through the UJET platform.

●      Verint Monet QM Integration (Quality Management) – By integrating with the Verint Monet QM, UJET’s call adapter now directly integrates with Verint Monet, meaning the right data is automatically delivered to, and subsequently evaluated by the QM system. The QM integration allows for monitoring and evaluation of agent interactions with customers, tracking keywords, and other key performance metrics, quotas, and goals.

●      Customizable Ticket Title – Customer support professionals can now customize ticket titles quickly and easily via dynamic parameters, in order to help agents see additional useful information, and enable easier and more refined session classification processing within the CRM. Agents, supervisors, and administrators can now customize tickets by phone number, call chat ID, menu path, time stamp, language, and more.

●      Custom Field Lookup – UJET now allows agents, supervisors, and administrators more flexibility by using their own, existing unique identifiers when looking up end users.  Support professionals can now easily and efficiently assign sessions and customer information by referencing their preferred customer ID.

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“Whether it is attempting to efficiently resolve a customer issue, managing the agent workforce, tracking agent performance and quality of service, or optimizing data flow, support agents and supervisors often find themselves maneuvering between multiple separate systems” said Joerg Habermeier, Head of Product at UJET. “The latest enhancements to the UJET platform further cement our commitment to a cloud-native, mobile-focused, and intelligent approach to simplifying and optimizing the connection of the entire contact center ecosystem.”

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Monetate Exceeds $2 Billion in Influenced Revenue and Unveils New Brand Identity and Leadership at Cannes Lions 2019

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Monetate Exceeds $2 Billion in Influenced Revenue and Unveils New Brand Identity and Leadership at Cannes Lions 2019

As of H1 2019, Monetate has influenced more than $2 billion in purchases and its broader growth strategy includes new branding and leadership to serve rising demand for smarter personalization technology

Monetate, the worldwide leader in personalization, at Cannes Lions reported strong H1 momentum including passing the milestone of $2 billion in revenue influenced and unveiled a new brand identity, technology investments and expanded leadership team. These successes mark the company’s next phase of growth, driven by the demand for technology that improves customer experience from brands including Clarks, Dream, Petco, QVC, Timberland, Carnival and The North Face.

Monetate exceeds $2 billion in influenced revenue & unveils new brand identity & leadership at #CannesLions2019 #CannesLionsFestival | http://bit.ly/2X6lroS

“Our goal is to deliver the best experience for our customers across all touchpoints – digital and in-store,” said Laura Pickard, Ecommerce Testing & Analytics Manager, Petco. “We’ve partnered with Monetate for several years now because their technology and services help drive a stronger understanding of customer behavior and deliver greater value on Petco.com.”

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Monetate’s new brand identity and roll-out of its updated technology are among the initiatives newly appointed CMO Lisa Kalscheur will oversee to help the company meet the growing demand for simple and effective solutions for true personalization. The company’s modern, approachable new brand identity reflects Monetate’s growing importance to some of the world’s leading brands.

“Most brands find it difficult and costly to execute personalization strategies and make them successful at scale, which has contributed to Monetate’s ongoing growth,” said Stephen Collins, CEO, Monetate. “Our stronger leadership team and network, along with our fresh look and updates, better represent our business and position us to help even more brands connect with customers more effectively.”

Customers can leverage the Monetate platform to grow the lifetime value of their best customers with engaging messages that are attentive to customer intent, persistent, authentic and pervasive. Customer experience continues to be one of the key focus areas for brands across the globe as the competitive landscape changes by the minute. Organizations that are able to shift away from a siloed approach across teams and data to focus on holistic customer profiles will be poised to gain a competitive advantage that will drive higher customer engagement and loyalty.

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“Personalization is a crucial component to any brand to stay competitive and relevant in the age of Amazon. Monetate is in a unique position in the marketing industry to deliver a solution that brings this together into one hub,” said Lisa Kalscheur, CMO, Monetate. “The new brand identity, tech innovation and overall momentum marks our corporate and industry growth as the global demand rises for technology that improves customer experience.”

Monetate Momentum Highlights:

  • Exceeding $2 billion in influenced revenue – As of 2019, Monetate’s technology has influenced more than $2 billion in global consumer brand purchases. Key customers like Petco contributed to a 20% rise is consumer experiences delivered in May 2019 compared to January 2019.
  • Growing globally – The Monetate partner program continues to grow globally with new strategic collaborations including Contentsquare, strengthening its foothold in the Americas, Europe and APAC.
  • Expanding leadership bench – Monetate is investing heavily in leadership talent with the recent hires of CMO Lisa Kalscheur, CRO Richard Rivera and COO Brandon Atkinson.
  • Ongoing research – Commitment to educating the market through its Ecommerce Quarterly Report and Personalization Development Study.

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Spectrio Acquires Media Distribution Solutions, Adding On-Demand Video Production and an Online Video Marketing Platform to Its Suite of Digital Marketing Services

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Spectrio Acquires Media Distribution Solutions, Adding On-Demand Video Production and an Online Video Marketing Platform to Its Suite of Digital Marketing Services

Merger allows customers to bridge the gap between online and offline content

Spectrio, one of the nation’s leading providers of in-store marketing solutions powered by content and technology, announced that it has acquired Media Distribution Solutions (MDS), a leader in low-cost, on-demand video creation based in Plano, Texas. The acquisition builds upon Spectrio’s marketing technology suite, further accelerating the Company’s capability to provide content at scale across avenues both online and on-site.

Spectrio acquires Media Distribution Solutions, adding on-demand video production and online video marketing capabilities to its suite of digital marketing technologies.

Today, small and medium businesses utilizing MDS’ on-demand custom video can distribute their content online, on social media, on television and through other digital distribution channels. With the acquisition, these businesses will now have the opportunity to leverage Spectrio’s in-store digital platform to deliver their content inside their location, allowing them to bridge online marketing and on-location experience to strengthen brand consistency and identity.

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“Delivering a consistent marketing message both online and in-store is key for any business in order to build trust and loyalty with their customers,” said Dax Brady-Sheehan, Chief Executive Officer at Spectrio. “This acquisition allows us to offer our customers fresh, turnkey, personalized video content they can integrate across the entire shopper journey.”

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MDS has produced and delivered more than 500,000 videos for small and medium businesses worldwide using their proprietary full-service video technology platform. In addition to its high-quality, scalable and customizable video content, MDS’ platform enables clients to track the video creation process, as well as manage online video campaigns and monitor customer data. Spectrio plans to fully integrate the MDS platform into its own proprietary platform.

With MDS, Spectrio will continue to serve clients from local businesses to large brands, while seamlessly unifying online marketing experiences and in-person brand experiences with content and technology. Spectrio’s in-store marketing technologies include Digital Signage, Interactive Kiosks, and Wi-Fi Marketing, as well as In-Store Music and Marketing, On-Hold Marketing, and Scent Marketing – all designed to drive consumer behavior.

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SpotX and Mediaocean Announce Integration Giving TV Buyers Direct Pipeline to Premium Video Supply

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SpotX and Mediaocean Announce Integration Giving TV Buyers Direct Pipeline to Premium Video Supply

New partnership will provide linear TV media buyers with access to the broadest cross-screen video inventory, flexible execution options, and data-driven expertise

SpotX, the leading global video advertising and monetization platform, announced an integration with Mediaocean, the foundational software provider for the advertising world, to empower linear TV media buyers to transact premium video supply at scale in a brand-safe environment with real-time, actionable insights. SpotX is now available through Mediaocean’s Connect Partner Platform via the Spectra OX, Spectra DS local systems, and Prisma.

The partnership enables the largest advertising agencies in the world to discover and connect with over 600 publishers offering premium video inventory through SpotX across all screens and streams, including desktop, mobile, and connected TV devices. Without any interruption to their current workflow, Mediaocean clients can easily select SpotX to tap into available inventory while also accessing SpotX’s expert service and programmatic infrastructure.

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“We’re always looking for new ways to match advertisers with the wide variety of premium video inventory on our platform, and Mediaocean’s technology makes it possible for us to execute our goals,” said Kyle Benn, VP of mid-market, demand facilitation at SpotX. “We’re excited to launch this partnership and look forward to watching how our integration brings more efficiency to the way media buyers and owners do business.”

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The partnership continues to support SpotX’s mission to bridge the gap between traditional television and digital video. It will also provide media buyers with more opportunities to reach audiences across connected TV. All transactions made on the platform will also be reviewed by SpotX’s in-house Brand Safety Team to ensure a trustworthy, transparent environment.

“Our vision for television and digital convergence takes shape through partnerships with leaders in premium video supply like SpotX who provides our clients with the deepest and broadest premium video supply,” said Ramsey McGrory, CRO, Mediaocean. “We’re thrilled to enable our local TV buyers with the depth of brand-safe video supply that is made available through the experts in video at SpotX.”

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Comscore and MediaScience Announce Strategic Partnership for Industry Thought Leadership Studies on Cross-Platform Advertising

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Comscore and MediaScience Announce Strategic Partnership for Industry Thought Leadership Studies on Cross-Platform Advertising

New partnership will generate insights on the importance of accurate cross-platform measurement

Comscore, a trusted currency for planning, transacting and evaluating media across platforms, and MediaScience, a global leader in scientific, lab-based measurement of consumer interaction with media and advertising, are joining forces to provide deeper insights into how advertising works in the digital era. Through this partnership, Comscore and MediaScience will produce research that addresses how and why cross-platform advertising works, and provide measurement of audience size, behavior, engagement and effect.

Comscore and MediaScience will leverage their proprietary capabilities to provide innovative client solutions and a series of industry thought leadership studies to broadly and effectively answer questions around cross-platform advertising and measurement that are challenging the media industry today. Comscore’s work in this area continues to support its position as the trusted industry voice on emerging cross-platform behavioral solutions, measurement issues, and advertising best practices.

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In particular, Comscore and MediaScience will work together on:

  • Developing thought leadership about how advertising works across different platforms
  • Creating client-specific solutions, including cross-platform and brand integration research
  • Innovating the measurement of in-room attention and engagement for OTT advertising

 “Comscore is extremely excited to be working closely with MediaScience on these innovative studies to establish critical benchmarks of cross-platform success,” said Jeff Boehme, senior vice president of TV and cross-platform research at Comscore. “Comscore’s massive scale of passively-collected audience consumer metrics combined with MediaScience’s global expertise in biometric and neuroscience applications will provide programmers, publishers and advertisers key learnings to enhance their businesses.”

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“MediaScience is looking forward to collaborating with Comscore for this initiative, by bringing best-in-class measures that address both the ‘what’ and the ‘why’ across platforms,” said Duane Varan, CEO of MediaScience. “This brings both breadth and depth to the field in unique ways which we believe will see exciting breakthroughs in better understanding the cross-platform landscape.”

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LiveRamp to Acquire Data Plus Math to Enable Next-Generation TV Currency

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LiveRamp to Acquire Data Plus Math to Enable Next-Generation TV Currency

Big Win for the Entire Ecosystem, Providing All Participants With a Better Way to Buy, Sell and Measure Data-Driven TV Extends Lead in Omnichannel Identity and Data Connectivity

LiveRamp, the trusted platform that makes data accessible and meaningful, announced that it has entered into a definitive agreement to acquire Data Plus Math, providing the ecosystem with a more effective way to buy, sell and measure data-driven television.

“The combination of LiveRamp and Data Plus Math is a great thing for the industry and represents an important step toward building an open and flexible model for the next generation of TV advertising.”

Data Plus Math is a media measurement company that works with brands, agencies, cable operators, streaming TV services, and networks to tie cross-screen ad exposure with real-world outcomes. The combination of LiveRamp and Data Plus Math brings together the world’s largest people-based identity graph with unparalleled cross-screen data and key sell-side relationships, resulting in a big win for the entire ecosystem.

TV advertising is the most powerful way for marketers to reach a wide audience, but it has lacked the ability to deliver people-based addressability and measurement across channels. By combining the reach and scale of TV with the outcome-driven capabilities marketers require, brands and agencies can now better coordinate the customer journey, deliver more relevant messaging, and tie TV campaigns to measurable return on investment (ROI). This move strengthens LiveRamp’s network and expands its ability to power experiences across the entire customer journey, all in a privacy-conscious way.

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“While TV continues to be the most engaging screen in the household, the landscape is shifting,” said Scott Howe, CEO of LiveRamp. “Data and technology have transformed the relationship a brand can have with its consumer on TV, creating tremendous opportunities to improve how TV inventory is bought, sold and measured. We are excited for Data Plus Math to join the LiveRamp family and look forward to working closely with its deeply experienced team of industry experts. Together, we will accelerate LiveRamp’s TV efforts and offerings and unlock the amazing power of data-driven TV for the entire ecosystem.”

Brands and Agencies can implement outcome-driven TV buying and measurement to deliver more relevant messages to consumers and generate higher ROI.

“LiveRamp’s identity resolution technology is an integral part of our ability to truly understand our guests and how they’re shopping at Target. As we continue investing in our reimagined media company, Roundel, this addressability plays a key role in our ability to create smart, personalized campaigns that connect our guests to the brands and offers that are most important to them,” said Kristi Argyilan, President, Roundel, Target. “LiveRamp is an important partner that shares our vision for addressable, measurable guest interactions, and the addition of Data Plus Math’s powerful, real-world insights is an exciting next step in our work together to create exceptional guest experiences on any channel or platform.”

“This is an exciting acquisition for LiveRamp,” said Tim Castree, CEO, North America for GroupM. “Our clients are seeking more precise solutions for people-based, cross-platform activation and measurement. The combination of LiveRamp’s identity management capabilities and Data Plus Math’s TV attribution expertise will certainly help us accelerate that.”

“For three decades, Horizon’s business has been built on an integrated business service model,” said Bill Koenigsberg, President, CEO & Founder of Horizon Media. “Data Plus Math is a partner of ours because we trust them as business solution experts. They have been able to integrate TV and digital ad exposure with data analytics, insights, and analysis. Now we’ll look to LiveRamp to elevate what we’ve done with Data Plus Math, incorporating people-based identity into video buys, all within a Safe Haven environment to protect and uphold consumer privacy.”

Networks can better measure reach across multiple consumer screens and deliver outcome-based decisioning to brands and agencies – ultimately improving yields.

“A+E Networks was the first to offer outcome-based guarantees, working to successfully shift the media industry mindset in partnership with Data Plus Math,” said Peter Olsen, EVP, Ad Sales, A+E Networks. “Data Plus Math has been instrumental in our efforts to provide marketers with measurement tools that accurately reflect TV’s unmatched power to drive business outcomes. This deal will continue to help elevate the groundbreaking, foundational work that Data Plus Math and LiveRamp have already done – as neutral constituents – to bolster cross-screen measurement and outcome attribution for advertisers, agencies and media companies.”

“A requirement for growing the market for audience-based buying is campaign measurement that goes beyond reach. We are encouraged by the work Data Plus Math has been doing to go beyond reach and map exposure to business outcomes,” said David Levy, CEO of OpenAP. “Further cementing a relationship with LiveRamp is an important step that creates more opportunities for marketers to better measure and action outcome data across the consumer journey.”

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Distributors can more easily tie exposure data to business outcomes to prove ROI for their premium addressable inventory.

“Our mission at NCC is to empower brands to connect with their audiences wherever and whenever they watch content, which is why we are so excited by this news,” said Nicolle Pangis, CEO of NCC Media. “The combination of LiveRamp and Data Plus Math is a great thing for the industry and represents an important step toward building an open and flexible model for the next generation of TV advertising.”

All ecosystem participants will benefit from an independent source of cross-screen, people-based TV measurement and LiveRamp’s Data Safe Haven.

This acquisition deepens LiveRamp’s commitment to neutrality – a key component to driving adoption of these next-generation measurement capabilities. In addition, it furthers LiveRamp’s ongoing commitment to providing an open and scaled omnichannel identity solution, which includes efforts such as embedding IdentityLink into the bidstream; launching the Open Internet Measurement Initiative; providing LiveRamp’s identity graph to demand-side platforms free of charge via IdentityLink for Real-time Bidding; and expanding that to include cookieless inventory with its Authenticated Traffic Solution.

“On the heels of our strategic partnership announced last year, we’re incredibly excited to now be joining LiveRamp,” said John Hoctor, CEO of Data Plus Math. “TV remains the most effective way for brands to quickly reach their audience, build their brand and drive product sales. Unfortunately as consumer’s viewing habits have evolved, TV measurement has struggled to keep up. With LiveRamp, we’re changing that.”

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Financial Impact and Closing

The addition of Data Plus Math extends LiveRamp’s lead in omnichannel identity and accelerates its TV efforts, driving continued strong growth and value for LiveRamp shareholders.

The deal is expected to close in LiveRamp’s fiscal second quarter.

In fiscal 2020, Data Plus Math is expected to contribute approximately $5 million in revenue and increase non-GAAP operating loss by approximately $8 million. In addition, LiveRamp expects the transaction to increase GAAP operating loss by approximately $27 million due to higher non-cash compensation and estimated purchased intangible asset amortization.

Fiscal 2020 Guidance Update

LiveRamp’s non-GAAP guidance excludes the impact of non-cash stock compensation, purchased intangible asset amortization, and restructuring charges.

For fiscal 2020, LiveRamp now expects to report:

  • Revenue of $363 million to $377 million, an increase of between 27% and 32% year-over-year.
  • GAAP operating loss from continuing operations of between $192.5 million and $172.5 million. This guidance is subject to final purchase accounting adjustments.
  • Non-GAAP operating loss of between $78 million to $58 million.

LiveRamp continues to expect to be profitable on a non-GAAP operating income basis for the full year of fiscal 2021.

A reconciliation between GAAP and non-GAAP guidance is provided in the appendix to this press release.

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CoSchedule Launches Marketing Suite to Transform the Way Marketers Work

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CoSchedule Launches Marketing Suite to Transform the Way Marketers Work

The family of agile marketing tools helps marketers publish more work, complete projects on time and prove value to stakeholders

CoSchedule, the fastest-growing marketing platform on the Inc. 5000 list and recognized on Gartner’s 2019 Magic Quadrant for Content Marketing Platforms, announced its new CoSchedule Marketing Suite. The Marketing Suite helps marketers stay focused, deliver projects on time and make their team happy.

The strategic shift to build a unified marketing platform is the company’s direct response to marketers’ feedback and frustration with disconnected toolsets that cause marketing teams to waste time coordinating work rather than completing it.

“We surveyed more than 3,000 marketers, and they unanimously shared the need to get more work done in less time,” said Garrett Moon, co-founder and CEO of CoSchedule. “The pressure for this productivity pushes them to adopt new technologies and processes. But in reality, we hear this only leads to siloed tools and teams. They’re frustrated. At CoSchedule, we call this ‘makeshift marketing.’ It’s the wasted effort marketers spend coordinating projects, managing spreadsheets and cobbling together single-function tools.”

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The CoSchedule Marketing Suite brings together a work management, content marketing, social media management and digital asset management toolset built upon a marketing calendar foundation. This family of agile tools is designed to provide unprecedented visibility into marketing operations with a single source of truth for all marketing activities.

“Our mission is to end makeshift marketing, so we decided to build a completely new way for marketers to work,” said Moon. “The CoSchedule Marketing Suite brings together all the tools that marketers need on a daily basis and puts them in one place. It’s a monumental step and an exciting evolution for CoSchedule and our customers.”

CoSchedule’s Marketing Calendar is the cornerstone of the Marketing Suite. The platform includes four additional product offerings that build off the calendar.

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Content Organizer is content marketing software to drive strategy and growth.

Social Organizer is social media management software to empower marketers with everything they need from publishing to measurement.

Work Organizer is team collaboration software designed to help marketers manage and automate workflows.

Asset Organizer is brand new digital asset management software designed to organize digital assets and share files with stakeholders.

Promoting the value proposition “the only way to organize your marketing in one place,” CoSchedule saw it necessary to add new functionality into the platform to fulfill its promise. The Social Organizer includes all-new Social Conversations Inbox monitoring capabilities for engaging with followers, which makes the software a complete social media management solution. Asset Organizer is an entirely new product to the company as well, making the Marketing Suite a complete marketing project management solution.

“Prior to CoSchedule, we were using tons of different tools,” said Sadie Rudolph, public relations director at Flint Group and long-time CoSchedule customer. “We were jumping from product to product and none of the things we were doing were working together. Because everything wasn’t in one place, I didn’t have a lot of visibility into what our team was working on.

“The CoSchedule Marketing Suite lets us know what everyone is working on and when it’s going to get done, and it’s allowed us to consistently meet our deadlines,” said Rudolph. “Because we have visibility into every project, we’ve been able to drastically reduce wasted effort and produce more content.”

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