First-to-Market Solution for Linear TV Allows Advertisers to Reach Deduplicated Audiences on CTV and Social Channels Mediaocean, the mission-critical platform for omnichannel…
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Video discovery platform Primis is announcing two exciting new technologies that will provide enhanced targeting for advertisers and additional revenue streams for publishers, without…
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Software and data platform, VideoAmp, Inc., has launched Campaign Optimizer, a cross-channel campaign optimization solution for advertisers and agencies. Following the acquisition in…
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Tru Optik, a TransUnion company, and an identity resolution leader across OTT and Connected TV (CTV), announced a partnership with SpringServe, a leading ad serving platform for OTT and…
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Eyeota, the leading audience technology platform enabling the intelligent use of data, today announced it will expand Equifax digital audiences into Argentina. The audiences will now be…
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DV’s Custom Contextual Solution now available to global brands on MediaMath, Verizon Media and Xandr  DoubleVerify (“DV”), a leading software platform for digital media measurement,…
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AdDaptive Amplifies Clients' Brands to Key Accounts through New B2B CTV and Programmatic Audio Offerings, Supported by Expert Analytics AdDaptive Intelligence, the leading provider of…
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Affinio's audience Analytics and Matchmaker platform, now fully embedded inside Snowflake, allows organizations to analyze their data and find data sharing partners in seconds without…
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Integration will add value to U.S. market while enabling brands to benefit from improved cross-device reach and targeting capabilities Tapad, a global leader in digital identity…
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The AP removed half of its vendors after Kubient audit revealed they were redundant Kubient, the cloud advertising marketplace that enables advertisers and publishers to reach,…
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