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For decades, sales has been as much art as science. The best salespeople relied on intuition, persistence, and relationship-building, while technology offered little more than

The “95:5 rule” has been everywhere in B2B marketing conversations in recent years. Forrester even updated it to the “85:15 Variable.” But here’s the truth:

Go-to-market (GTM) leaders have a problem. They’re pouring money into an AI-based strategy – but so far, they have little to show for it. The

This simple truth is changing the way we think about pipelines, performance, and buyer psychology

Logic has been at the core of SalesTech and AI for a long time. This

Traditional B2B sales has long been a domain defined by the spoken word and static

The B2B sales landscape has evolved. Buyers now spend less time engaging with sales reps

Features are often what make or break first impressions in the world of enterprise technology.

Conversational AI; it is a rebirth of AI with robust capabilities and human-like answering abilities

Strategic leadership appointments strengthen Solix’s global execution and scales enterprise AI, information architecture, and data-driven innovation worldwide. Solix Technologies Announces Key Leadership Appointments and Promotions to Accelerate Global AI-Driven Growth. Solix is expanding globally, with new offices opened inn London (UK),

Acquisition builds on RELEX capabilities for fresh optimization across fresh and ultra fresh categories, delivering full store and supply chain optimization RELEX Solutions announced it has acquired Ida, a French SaaS company specializing in AI-driven fresh replenishment and store ordering

Luxury fashion brand uses YOOBIC’s AI to deliver specialized training at scale, ensuring consistent brand harmonization, and flawless execution worldwide. YOOBIC, the AI-powered store operations platform for frontline retail teams, revealed how global fashion brand Longchamp is using their AI




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