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Expands Omnicom’s reach in fast-growing e-commerce & retail media segments Omnicom today announced it has agreed to acquire Flywheel Digital, the digital commerce business of Ascential (LSE: ASCL.L), for a net cash purchase price of approximately $835 million. Flywheel’s services enable

From discussing the latest in generative AI to the growing impact of AR on digital and ‘phygital’ sales, catch the latest salestech trends from this week’s highlight: ______________ SalesTech Quote-of-the-Week! Businesses are asking marketers to do more with less. In




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