Latest version of the Appian AI Process Platform fuses Generative AI and process automation, supports complex casework, and empowers business users with data insights Appian announced immediate availability of the latest version of the Appian Platform. The release introduces the new
Today, every business works hard to stay ahead of the curve. While emails have always remained an integral part of B2B marketing and B2B sales strategies, modern marketers and sales teams need to think beyond the basics of email marketing
By definition, customer engagement means a two-way interaction. As generative AI gains traction, brands have access to more sophisticated tools to facilitate that dialogue. But customer expectations are also shifting alongside new communication capabilities and brands need to be prepared
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