Zuora, Inc., a leading monetization suite for modern business, today announced that global video game publisher Ubisoft has adopted Zuora to power its Ubisoft+ and Rocksmith+ subscription services. Over the course of the partnership, Ubisoft has leveraged Zuora to scale
B2B buying and selling habits with Raul Murguia, Sr Dir of Integrated Marketing for LinkedIn Sales Solutions In a recent episode of the SalesStar Podcast, it was exciting to welcome Raul Murguia, Senior Director of Integrated Marketing for LinkedIn Sales
Sales professionals today are up against rising customer acquisition costs and a highly competitive environment, making prospecting increasingly difficult. Improving the alignment between sales and marketing is one crucial strategy to overcome these obstacles. Yet, sales and marketing teams often
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