Intent data is crucial in modern marketing and sales, signaling a prospective customer’s readiness to make a purchase. It includes behavioral signals indicating buying interest, such as online browsing patterns, content involvement, and interactions on social media. Intent data can
New platform redefines enterprise application management, offering unprecedented efficiency and cost savings Opkey launched its ERP Lifecycle Optimization Platform, ushering in a new era of AI-powered transformation for business-critical enterprise applications. The first-of-its-kind platform combines agentic AI, advanced process mining,
As professional services navigate automation, AI, and budget restrictions, Rocketlane introduces Propel25—its flagship conference designed to explore paths to radical efficiency. This flagship event explores themes relevant to professional services leaders, with this year’s event bringing focus on how service
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