Extra Mile Brands Drives Sales with New Top Flight Automotive App
Built by Unbound Commerce, the Mobile App Delivers New Features and Better Performance
Unbound Commerce recently built and launched a new commerce-enabled (iOS and Android) mobile app for online automotive parts leader Extra Mile Brands.
The functionality of their current TopFlightAutomotive.com ecommerce store is leveraged and extended into the app – purpose built to meet their specific requirements.
Top Flight Automotive aggregated its many brands into a single app-based shopping experience, all under the Extra Mile Brands family of companies, including Corvette America, Mustang America, Mr. Mustang, Classic Fit Covers and Classic Car Dashes. From restoration to performance, shopping for model-specific parts is made easier with the new app.
Users can access a complete library of videos and diagrams and the new app delivers push notifications, meaning the latest promotions, new product releases, and exclusive offers are delivered directly to the customers most-likely to take advantage.
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Boasting a perfect 5-star rating on both the iOS and Android app stores, the new app was custom-designed by Unbound and has been very well-received by TFA customers.
It offers a faster interface than a mobile browser website and unique app-specific features and functionality. TFA uses push notifications to alert app users when hard to find items are back in-stock. App users will also have early access to new products and exclusive app-only discounts and offers.
“We are always looking for new ways to engage and offering an app gives us another arrow in our omnichannel quiver,” said President and CEO Orion Super. “The app means we can use push notifications to alert our best customers about special offers and new arrivals.”
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“Orion and the entire team were great to work with,” said Wilson Kerr of Unbound Commerce. “They knew what they wanted and we are pleased we could help them leverage and extend their ecommerce platform into an app, and bring it to market. With a dedicated and loyal customer base, Extra Mile Brands was a perfect candidate for an app.”
