Infostretch Announces Data Insights Engagement With Inxeption
Partners with industrial-commerce pioneer to create machine-learning data warehouse for B2B
Infostretch, a leader in digital engineering services, announced a new partnership with Inxeption, a cloud-based digital commerce software platform designed for B2B. The collaboration will arm Inxeption’s “I-commerce” customers with powerful new abilities to turn the data they already have into highly actionable insights for smarter decision-making.
“Inxeption is an incredibly innovative industrial commerce platform and we’re proud to have them as a partner. No-one else has really come close to their level of connected thinking”
Many B2B merchants today struggle to gain a real understanding of their customers—preferences, vertical trends, buying habits, purchasing frequency, or related brand affinities—because their data is spread across multiple disparate systems and platforms. Getting to that data typically involves so much time-consuming, manual effort and calculation that it negates any potential benefit.
Inxeption’s industrial-strength I-commerce platform integrates all the critical commerce business functions including online selling, shipping, and financial services. This enables immediate insights via a real-time dashboard which tracks online store visits, orders, shipping status and other metrics. Infostretch will leverage its data engineering expertise to build out even more valuable insights by mining and analyzing data from ERP systems and other databases that Inxeption customers make available. The result will be a series of intuitive data insight tools and dashboards for specific roles in a customer’s company, from marketing and merchandising to finance and transportation.
“Getting to simplicity has always been complicated,” said Farzad Dibachi, CEO and co-founder of Inxeption. “Professionals in e-commerce have always had access to a lot of data, but they rarely have the answers they need to truly excel in their role. This partnership with Infostretch is changing all of that by bringing commerce professionals the key insights they need to play a more strategic role and significantly increase the bottom line. Infostretch combines deep data engineering expertise in enterprise environments with the agility and speed we need to stay ahead of the market.”