Staff Writers

Making sense of the ever evolving salestech landscape is in itself a big challenge. But for most organizations who already boast of a sophisticated martech and salestech stack,…
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With all eyes set on the lockdown to end due to the current Coronavirus pandemic, Team SalesTech Star brings you a little throwback to help provide you with some noteworthy insights for…
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Here’s a quick fact, in case you weren’t already party to it. 85% of Americans already use Artificial Intelligence. If you look at the range of smart assistants being used in homes,…
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Sales people are always advised to be humble, determined, empathetic and helpful. They try to uncover and capitalize on every trigger and signal to help them win more deals. In the…
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The world is grappling with the ill-effects caused by the novel coronavirus pandemic. Everything has come to a standstill in this first-of-a-kind situation. No one has an ounce of…
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Have you been crushing it in technology sales so far and has the current global pandemic due to the novel coronavirus impacted your sales process and outcomes? These 3 sales lessons can…
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The recent coronavirus pandemic is on every business leader’s mind, with Marketing and Sales teams struggling to cope with the new normal where “meeting” clients virtually is a given…
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The role of a Chief Strategy Officer or Chief Revenue Officer is crucial to any business. Companies large and small realize the importance of having someone on the team who’s oriented…
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We recently had Tyler Lessard, V.P. of Marketing at Vidyard join us in an episode of The SalesStar Podcast where Tyler spoke about his journey as a B2B/Tech marketer while also sharing…
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While marketing has been blessed with AI-powered tools for quite a while now, the sales department has been slow in acclimatizing. Nevertheless, sales teams have recognized the full…
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