Staff Writers

We are marketing and selling for the digital era. Commonly called digital commerce, marketing and sales here is essential for everything right from product promotion, pricing,…
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With the worldwide epidemic of 2020 continuing far longer than anybody expected, many industries are forced to change their handling of events. The same can be said for the event sector…
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Customers across sectors today want a more instant and efficient call process, so should online businesses drive this experience with conversational AI platforms?  The way contact…
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According to some studies, up to 60% of online customers who add products to their shopping carts abandon the website before finishing their purchases. This is a troubling figure for…
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Today, we have entered an era where you can use ‘anything as a service’ and with this thought in mind, we are here to explain another “as a service” concept to you here – Contact Center…
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As AI progresses and becomes more widespread in our daily lives, people's perceptions shift. Today, AI has become a household phrase. However, it's only in recent times that AI has…
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B2B teams today are becoming more attune to hybrid / always-on work environments. This can be a pro in many ways specifically for sales people, it serves to act as an insight into…
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Pandemics, economic uncertainties, political conflicts, and other global crises have posed unique problems for businesses and marketers-salespeople worldwide. B2B teams, must carefully…
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Cold Sales Email Outreach and its problems.... The phrase is enough to send chills down the spine of even seasoned marketers and sales teams. Even though it is an old-school…
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Sales journeys in the B2B ecosystem can often become complex and challenging due to the long winded cycles that this segment is prone to, in addition to that, there is the need for…
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