Staff Writers

B2B sales can be complicated in certain ways, the longer sales cycles in this domain only makes it more difficult for sales people to ensure they are always following up at the right…
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The best way we can start the discussion about the changing role of the digital sales rep is by defining who is a digital salesperson. You can take your typical, conventional…
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The Subscription industry is booming day by day. The industry offers predictable recurring revenue along with consistent cash flow. The health of a subscription business depends on…
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The holiday season, the time from Thanksgiving to New Years can be more challenging than usual for B2B sellers. While sales teams still have end of quarter goals and quotas to achieve…
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Suppose someone, or say you want some product/ service, what would you do first? Would you directly get it from the store, if you are buying it for the first time? Most likely,…
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Metaverse merges the two realms – virtual and physical. Very soon, we will see more opportunities unfolding in this area. Metaverse has successfully tapped into e-commerce by offering…
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Calling engagement important to the domain of modern sales would be an understatement. Nowadays, customers seek instant gratification; it is becoming increasingly difficult to get their…
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You surely must have run into the term "product-led growth" if you are someone who has been selling B2B SaaS products. What does it mean? Let's walk you through the concept, the best…
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What is an IVA? Are they helpful to my business? How do they operate? Is there a risk that they will take away jobs from humans? IVAs (Intelligent Virtual Assistants) are…
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Offering an exceptional customer experience on digital channels is no longer a nice-to-have element for businesses. Today, every customer demands personalized results and solutions,…
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