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Staff Writers
A Few SalesTech Predictions for the Rest of 2023
There is no doubt that the world of sales has undergone dramatic changes over the past year. SalesTech is on the rise, video prospecting is on the rise, and sales teams are working…
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Feedback Management Software: Growth, Benefits and Predictions
In the digital age, customer feedback has emerged as a pivotal driver of business success, and the importance of effectively managing this feedback cannot be overstated. Feedback…
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Art Of Competitive Account Intelligence In B2B Sales
Understanding your competitors thoroughly is crucial in the fast-paced and intensely competitive world of B2B sales. For sales professionals looking for a competitive edge, the practice…
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LinkedIn Sales Nav – Myths and Best Practices
Working in sales can be incredibly frustrating when there are misconceptions about the product or service in the market. The same frustration extends to the challenges faced by the ones…
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The Growth of Generative AI
Gigantic language and image models, also known as generative AI, are set to create a plethora of opportunities for professionals and businesses...
Generative AI is a type of artificial…
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Common B2B Go-to-market Strategies and Examples to Follow
The ability to reach out to the right audience at the right is an ongoing challenge faced by B2B marketers and sales teams. Whether they are launching a new product or service, a…
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Why KPIs for AEs and SDRs should Differ – How to Set KPIs for AEs and SDRs
Account executives (AEs) and sales development representatives (SDRs) are among the most prominent roles in a sales department.
Both of these personnel play a crucial role in shaping…
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Automation Best Practices For Better Personalized Campaigns
Manual intervention not only increases the risks of errors but also gets hectic and inefficient at a point in time. That's why most marketers and sales teams are always on the lookout…
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Weighing the Pros and Cons of ChatGPT
Artificial Intelligence; we have seen many facets of this exceptional technology, but a generative model like ChatGPT took the world by storm. Hence, we can state that ChatGPT is one of…
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Understanding and Evaluating Lifetime Value of Existing Customers: Best Practices and Tools for…
Businesses gain and lose customers throughout the company’s lifetime. However, a great service/ product can help retain customers, such that they crave more from the company. CLV…
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