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Staff Writers
Black Friday and Cyber Monday – What Brands Do To Drive Sales During this Time?
As the unofficial beginning of the busiest shopping season of the year, Black Friday and Cyber Monday have come to symbolize the holiday season. Black Friday is one of the mot lucrative…
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The Evolution of B2B Tech Sales
Digital demand across the world touched new heights during the pandemic. Now, companies are slowly settling into this ‘new’ normal pattern of working. But there are still some aspects…
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Impact of AI-Powered Tools on Modern-Day Retail
The global retail industry has been experiencing rapid digital transformation over the last few years. The pace of digitalization in the retail sector has skyrocketed ever since the…
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People Culture and its Impact on Business Growth: with Linda Lee – Chief People and Culture Officer,…
In a recent episode of the SalesStar Podcast, Linda Lee – Chief People and Culture Officer, Velocity Global spoke about the core people culture aspects that should be focus areas for…
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Autonomous Retail: How Leading B2C Brands Use Automation-First Stores To Their Advantage
The global pandemic helped us evolve a lot. It accelerated digitization that invited smart automation in homes and businesses alike. Gradually, everyone became used to emerging…
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Guide on Sales Pipeline Coverage Ratio
The sales pipeline is the lifeblood of any sales organization. It is a visual representation of all the opportunities currently in play and is essential for tracking progress and…
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What Can Help B2B Technology Teams Drive Better Contract Renewal Processes?
In a recent episode of our SalesStar Podcast, Brian Fitzgerald, Chief Revenue Officer at Augury spoke about the many drawbacks that current renewal processes within the B2B technology…
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A Short Guide to RevOps
RevOps, or Revenue Operations, is a discipline that focuses on aligning and streamlining sales processes to optimize revenue. RevOps brings with it a suite of tools that help marketing…
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What is conversation intelligence?
Conversation intelligence is beyond data. It's about using data to understand your customers and their behaviour, so you can create experiences that they love and that will convert them…
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Go-to Market and Marketing Best Practices with Bryan Law, CMO at Zoominfo
In a recent episode of The SalesStar Podcast featuring Bryan Law, CMO at ZoomInfo, Bryan shared key insights on driving GTM and Marketing best practices for B2B technology marketers.…
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