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Staff Writers
Deal Management Best Practices for B2B Sellers
The dynamics of working in a B2B-focused organization are very different from those involved in B2C sales. Selling services or products to other businesses is extremely tough. The…
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What are Data Silos? Tips to Prevent Data Silos.
Trillion megabytes of data is generated daily, so data is a critical and prevalent factor when it comes to business success. By 2025, Cloud storage data is projected to exceed 200…
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What Does it Take to Be a Data Champion in B2B Sales and Marketing?
Today, the old and traditional marketing concepts and protocols are deemed ineffective. We are in the era of next generation marketing and sales that bring together the power of…
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Call Centers vs Contact Centers: Key Differences
Customer service is the top-most priority for companies today. To cater to the queries of their customers, businesses use either call centers, contact centers, or both. And the chances…
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Google’s Acquisition Spree: A Journey Through 2023’s Deals
Within the ever-evolving field of technology, Google has continuously been a leader in innovation, always looking to push the boundaries and find new opportunities. The tech giant has…
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How Can B2B Brands Deliver Enhanced Virtual Event Experiences?
The popularity of virtual events is increasing as more people are embracing and utilizing the advantages of a virtually connected world. Of all the changes that we adopted during the…
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Enhancing Customer Experiences with Martech and Salestech Integrations – What Practices to…
Marketing and sales need to work together, but it is challenging from a human, organizational, and technical perspective.
We no longer have sales and marketing functions without…
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What Are Smart Contracts? Types, Benefits, Tools That Help.
In the realm of blockchain technology, smart contracts have emerged as robust tools that have streamlined and revolutionized blockchain technology. The way transactions work and what…
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10 Ways to Drive In-person Attendance of your Next B2B Event
The pandemic changed a lot of things for us. We moved from physical shopping to online shopping, on-premise working to work from home, physical meetings to virtual conferences, and the…
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Walmart’s Shoppable Ads Features
Walmart and Peacock joined forces to offer shoppable ads on Bravo’s show. As streamers pair content with AI-generated ads, viewers can shop seamlessly during commercial breaks. Let’s…
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