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Techniques for Improving Your Brands’ Mobile Shopping Experience
With the total m-commerce sales expected to surpass $3.4 trillion by 2027, businesses can no longer ignore this rapidly growing channel. The widespread use of smartphones and their…
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Impact of Sales Automation on Sales Team Dynamics
The Importance of Balancing Human Touch and Machine Efficiency
Through sales automation, regular sales and ops tasks such as data entry, lead scoring, and email follow-ups can be done…
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Trends and Innovations – Adoption of B2B e-Commerce Platforms and Their Impact on Traditional…
In recent years, B2B commerce has been undergoing a significant transformation. The adoption of B2B e-commerce platforms is at the forefront of this change. These platforms are…
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Understanding Re-activation and Re-engagement And Its Importance In Deepening Customer Bonds
In today’s dynamic business landscape, the focus is shifting from mere customer acquisition to re-activation and re-engagement. Companies are realizing that rekindling dormant customer…
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IoT Integration in Sales: Leveraging Connected Devices for Real-Time Customer Insights and Optimized…
The Internet of Things (IoT) has impacted various industries, with sales being no exception. By integrating IoT devices, businesses can gather real-time customer data, enabling them to…
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Social Selling In 2024: Building a Winning Social Selling Strategy
Social selling has become imperative in today's business environment, and it is no longer a choice. It's a novel approach to use social media to gently and organically draw in new…
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BNPL And The Future of e-Commerce
Ever hesitate to click "purchase" because the total price tag gives you pause? Buy Now, Pay Later (BNPL) is revolutionising e-commerce by offering a solution to that dilemma. This…
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Revolutionizing Customer Experiences: Exploring the Next Frontier of AI-Powered SalesTech in Modern…
AI-powered salestech platforms are becoming a game-changer in the world of modern business, transforming customer experiences like never before. These tools are not just enhancing…
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A Look At How Sales Intelligence Tools Have Evolved Over the Years
The role of sales technology has become paramount in the modern business world. One such technological marvel that has gained significant traction within the salestech subset is the…
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Mastering the Art of Event-led Growth
B2B event planning has come a long way. In addition to measuring effectiveness based on attendance, we are also talking about event-led strategies focusing on wins.
B2B marketers…
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