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Staff Writers
How to Build Revenue Through Referrals
Whether you love them or hate them, customer referrals can lie at the core of your inbound sales strategy. Experts, too, agree that there is no better or easier way to build revenue…
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Extracting Sales Intelligence from Hidden Data Points
The global sales intelligence market report reveals that the global market was valued at USD 3412.8 million in 2022 and is expected to expand to reach USD 5761. 82 million by 2028.…
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Leveraging Video Conferencing to Refine your Sales Process
Virtual sales is a sales process that is facilitated by technology. Communicate, collaborate, and connect with prospects while on the move using the means of technology of their choice,…
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Human-AI Collaboration: Optimizing Customer Service Teams with AI Support
In recent years, customer service has undergone a profound shift, marked by a surge in demand, heightened intensity, and ever-increasing expectations from a more discerning clientele.…
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Identifying Buying Groups in B2B Tech: What to Keep in Mind?
In business-to-business (B2B) technology sales, identifying buying groups is critical for success. Unlike consumer-facing companies, B2B tech firms typically sell to organizations…
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How to Monitor Customer Success Metrics: What do Leading Brands and Teams Do To Measure Customer…
In today's global market, customer satisfaction is the key to success for any business. Companies that understand the importance of customer success metrics and use them effectively…
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Breaking down the role of Business Development Executives
Companies constantly seek new ways to expand, reach new customers, and increase revenue. This is where business development executives (BDEs) become invaluable assets. A business…
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How Machine Learning is Optimizing Sales Content Delivery
In the fast-paced world of sales, every interaction counts. Whether it's a cold call, an email, or a presentation, each touchpoint with a potential customer holds the potential to move…
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The evolving role of Chief Customer Officers and their relationship with CMOs
The business landscape is continuously becoming customer-centric. Thus, being better than great at customer experience is pivotal. Studies show that one-third of consumers will walk…
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Product-led Growth Strategy: Lessons for SaaS Companies
Is PLG (Product- led growth) the next major shift that B2B businesses and the SaaS sector need to prepare for? What is the current growth model your organization is using? Is it…
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