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Account Intelligence
Account Intelligence
The New Era of the B2B Sales Engineer: Five Things to Know
The COVID-19 pandemic had a far-reaching impact on business, including one that B2B sales professionals are still coming to grips with: a significantly altered buyer and buying process.…
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Embracing the Sales Leader of the Future
We all know that AI is reshaping the way core business processes are conducted, and it’s not leaving any sector out. When it comes to sales, leaders are called upon now to recognize how…
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SalesTechStar Interview with Dorian Ciavarella, Founder and CEO at Zeliq
Dorian Ciavarella, Founder and CEO at Zeliq chats about the pointers sales leaders should consider when infusing their salestech stack with AI-powered tools while taking us through…
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Maximizing Buyer Intent Signals: What Should Sales and Marketing Teams Keep in Mind?
Introduction
In the intricate world of sales and marketing, understanding buyer intent signals is akin to having a roadmap to success. These signals, ranging from online behavior to…
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Comparative Analysis: Unveiling the Dynamics of CLV and CLR in Maximizing Revenue Growth
Customer Lifetime Value (CLV) and Customer Lifetime Revenue (CLR) are two indicators that are particularly significant in relation to customer-centric company strategies in terms of…
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How is AI Transforming Factories?
The integration of Artificial Intelligence (AI) in factories is no longer a concept of the future, but a present reality. With an estimated 37% increase in AI implementation in…
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Why Sales Leaders Should Think Like GTM Teams
In the realm of business, a Go-to-Market (GTM) team isn't just a luxury; it's a vital asset. This specialized group acts as the engine that propels your GTM strategy from concept to…
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SalesTechStar Interview with Viviane Campos, Global Head of Sales at Connectly.ai
Viviane Campos, Global Head of Sales at Connectly.ai talks about the common must-do's that far too many B2B sellers still miss out on in this chat with SalesTechStar:
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SalesTechStar Interview with Manisha Raisinghani, Founder of SiftHub
Manisha Raisinghani, Founder of SiftHub discusses more on how AI can reduce discrepancies in sales processes while taking us through SiftHub's latest funding round and the road ahead…
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B2B vs. B2C – It is Not Always About Who’s Buying But How You’re Selling
Did you know that the global B2B eCommerce market was valued at a staggering US$20.4 trillion in 2022, which is over five times that of the B2C market? This statistic highlights the…
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