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Programmatic Email
Black Friday Sales: Emails Reign Supreme As Most Popular Promotional Strategy
According to a recent study by SavvySME, email marketing is the most popular method for businesses to promote Black Friday Sales while other common forms of digital advertising take a…
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Revinate, a Leader in Omni-Channel Direct Booking Platforms for the Hospitality Industry, Acquires…
This strategic acquisition creates a single CDP that seamlessly powers omni-channel guest lifecycle communications and commerce for hoteliers, making it the ultimate direct booking…
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SalesTechStar Interview with Renato Becker, Omnichannel Product Manager at Rocket.Chat
As online communication channels and trends evolve, it will change how sellers and brands interact and engage with each other; Renato Becker, Omnichannel Product Manager at Rocket.Chat…
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Sales Prospecting and B2B Sales: Creating an Effective Mutichannel Video Prospecting Journey
A recent Vidyard research study suggested that 71% of sales pros agree that video email outperforms plain text emails. While several technology sales leaders have written and spoken…
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How Brands Can Provide Calm and Reassurance to Customers During Times of Uncertainty
There’s no hiding the fact that the retail industry is in a state of turmoil - delivery driver shortages, empty shelves due to supply chain issues and petrol and food shortages. On top…
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SalesTechStar’s Sales Technology Highlights of The Week: Featuring LiveVox, PROS, VTEX, Zuora and…
What are some of the top processes and trends that are positively impacting marketing and sales strategies in the B2B marketplace? Catch a few top tips and insights from this latest…
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Classes of Customer Communications Management Software for Businesses
CCM solutions are ending up being more standard as organizations shift from competing on cost and quality to competing on customer satisfaction.
Customer communications management…
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Cofense Joins Microsoft Intelligent Security Association (MISA)
As part of MISA, Cofense will partner with Microsoft to enable Azure Active Directory users to onboard onto Cofense’s phish awareness training and anti-phish simulation services…
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SmartGift to Provide Klarna Merchants and Shoppers With the Power of Easy and Instant Gifting
Klarna will offer its merchant partners a one-click solution for shoppers to confidently send the perfect gift every time.
Gift-based e-commerce and data platform, SmartGift, today…
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Melissa Comments on Its Flagship Data Quality Tool Used in the Arizona Ballot Review
Melissa’s Personator is proven and widely adopted in smart data quality strategies for federal, state, and county agencies
Melissa, a leading provider of global data quality and…
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