Browsing Category
Native & Programmatic Advertising
Marin Software Announces Sale of Perfect Audience
Strengthens Balance Sheet and Enterprise Brands Focus
Marin Software Incorporated, a leading provider of digital marketing software for performance-driven advertisers and agencies,…
Read More...
Read More...
Chartboost Launches Helium, the First Open-Source In-App Programmatic Bidding Solution
Chartboost Is Partnering with Strong Advertising Platforms to Drive More Revenue for Mobile App Developers
Chartboost, the leading mobile app monetization and programmatic…
Read More...
Read More...
Demand Spring Announces New Additions to Board of Advisors
Industry veterans Sherri Leopard and Elle Woulfe add significant depth of expertise and experience to Demand Spring’s Board
Revenue Marketing consultancy Demand Spring is pleased to…
Read More...
Read More...
Alliance Data Selected To Provide Co-Brand Credit Card Services For Sony As Part Of New Agreement,…
Alliance Data's Tech-Forward Approach, Including Best-In-Class Digital Capabilities, Will Enhance Cardmember Acquisition and Inspire Digital Brand Engagement
Alliance Data Systems…
Read More...
Read More...
SalesTech Star’s Top 10 News For The Week – 8 November 2019
HubSpot's acquisition of PieSync, Zoho WorkDrive upgraded, SundaySky's new relationship With Adobe, top 10 news for the week of 8 November 2019.
HubSpot Acquired PieSync To Enable A…
Read More...
Read More...
New Rakuten Marketing Research Reveals APAC Consumer Intentions Ahead of the Holidays
Leading digital advertising business Rakuten Marketing has announced the launch of its new 2019 Consumer Holiday Shopping Research, delving into the planned spending habits of consumers…
Read More...
Read More...
Consumers Turned off by Brand Culture-Killers
New Research Reveals Consumers Value ‘Authenticity’, ‘Commitment’, ‘Relevance’ and ‘Creativity’ in Advertising, but Brands Aren’t Delivering
New analysis carried out by social media…
Read More...
Read More...
Twilio Study Shows Consumers Aren’t Paying Attention to Brands’ Social Media or Mobile Apps — They…
Research Uncovers Consumers’ Greatest Frustrations When Communicating with Brands and Reveals Preferences for Channel, Frequency and Ability to Customize
Twilio the leading cloud…
Read More...
Read More...
Salesforce Named a Leader in Enterprise Marketing Software Suites by Independent Research Firm
Salesforce, the global leader in CRM, announced Forrester Research has positioned Salesforce as a leader in its report, The Forrester Wave: Enterprise Marketing Software Suites, Q3…
Read More...
Read More...
Bounteous Launches AI-Driven Personalization with Acquia
Introducing a Data-Driven Approach to Power Deeper Personalization at Scale to Optimize Digital Marketing ROI
Bounteous announced it is collaborating with digital experience company …
Read More...
Read More...