Browsing Category
Native & Programmatic Advertising
Pixability Hires Ex-Google Executive Chris Woods as Chief Revenue Officer
Woods will lead growing global sales team as the company sees increased use of its powerful software and analytics services for YouTube, Facebook, Instagram and CTV
Pixability, the…
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TiVo Names Dave Shull as President and CEO and Provides Improved Business Outlook
Dave Shull Brings Significant Operational and Industry Experience to Implement Previously Announced Strategic Direction
TiVo Corporation, a global leader in entertainment technology…
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Viant Launches New QSR Solution
Deterministic Targeting and Measurement Capabilities Empower National And Regional Advertisers to Drive Measurable ROI
Viant, a Meredith Corporation people-based advertising…
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GumGum Partners with White Ops to Deliver Comprehensively Safe Ad Exchange
All inventory across GumGum’s uniquely brand safe ad exchange will be shielded by MediaGuard, White Ops’ best-in-class pre-bid ad fraud protection
GumGum, Inc., an artificial…
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Adomni Launches Largest-Ever Programmatic Billboard Campaign with Kylie Skin
Adomni launched a record-breaking national digital out-of-home (OOH) campaign with Kylie Jenner to coincide with the release of her new skincare line, Kylie Skin.
This is believed to…
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Location Sciences Group PLC Directorate Change
Location Sciences Group PLC, the pre-eminent global location verification provider to the $106 billion digital advertising industry, is pleased to announce the appointment of Donald…
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Tremor Video DSP Expands Premium Supply Formats with Outstream and Digital Out-Of-Home Video
Tremor Video DSP, the leading programmatic video platform, announced the expansion of the company’s premium supply formats with outstream and digital out-of-home (DOOH) video. The new…
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Roku Introduces New Analytics and Planning Tools for OTT Advertisers
Activation Insights Helps Brands Better Understand Linear Viewing and OTT Spend
Roku, Inc. announced Activation Insights, a powerful new tool to target audiences that have shifted to…
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The Trade Desk Appoints Jonathan Carson as Chief Revenue Officer
Experienced Digital Media Executive to Accelerate Company’s Global Business Development
Global advertising technology leader, The Trade Desk, is pleased to announce the appointment…
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TiVo Integrates Demographic Attributes, Ad Airings, and Mobile Devices into TV Viewership Data…
TV Viewership Data Incorporates Kantar, Drawbridge Data, and Premium Demographic Attributes to Deliver Robust Partner-Agnostic Solutions to Market
TiVo Corporation, a global leader…
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