Predictive Marketing

Seamless, satisfying experiences and well-planned promotions will be 2024’s top differentiators for retailers More than half (54%) of U.S. consumers…
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Today, digital commerce is a primary business driver for retailers, brands, and distributors. According to an analysis of US Census Bureau data by research firm Stratably, 2024 revenue…
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55% also plan to shop during Amazon Prime Big Deal Days Seventy percent of Americans plan to shop Black Friday and Cyber Week sales, according to a survey conducted by Slickdeals, the…
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A new report by ProShip, the leading multi-carrier shipping software provider, offers a comprehensive analysis of the strategies and challenges facing high-volume parcel shippers.…
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ESW’s Holiday Spending Survey Finds Consumers Value Quality and Price Over Brand Names Holiday budgets are increasing overall, yet half of all consumers who say they are…
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Outdated approaches costing retailers as value-seeking shoppers fuel $1T in promotional sales With pricing and promotions becoming more critical in today's market, a new report from…
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Get more insights into the latest in sales tech and the importance of balancing the use of AI, sales automation and your sales rep's human touch in this weekly salestech highlight:…
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New research explores the importance of returns for customer loyalty and how retailers can strengthen relationships while mitigating return fraud Appriss Retail, a leading…
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Holiday forecast finds half of holiday budgets will be spent on gift cards With more gifting occasions, fewer shopping days and tighter budgets this year, consumers…
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New consumer research reveals that while 37% of shoppers are buying more frequently due to personalized recommendations, a significant pullback is expected next year As brands and…
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