Predictive Marketing

Generative AI technology projected to increase sales, improve product margins, and eliminate company inefficiencies. Research analyst firm IHL Group announced the release of a…
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The home goods retailer increased digital marketing ROI and surpassed pandemic-era order volumes by activating customer data to automate revenue generation with Bluecore. Bluecore,…
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Findings show that ecosystem growth is pivotal to economic resilience, signaling need for business leaders to prioritize outward growth Impartner, the fastest-growing and most…
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When it comes to marketing and sales, sometimes going old-school can bring in new results! Direct mail is a marketing and sales technique that has been around for centuries. It…
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AI is on the forefront of innovation across multiple industries, and eCommerce is no exception. Since its release in November 2022, OpenAI’s ChatGPT has dominated headlines. Forcing…
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New research shows that next generation of shoppers will prefer real-life shopping over virtual reality but crave tech innovation to elevate their shopping experience, with 81% of Gen…
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Blue Yonder is the only company recognized as a Leader in three Gartner Magic Quadrant reports covering Supply Chain Planning Solutions, Transportation Management Systems and…
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Shippers and LSPs can measure and reduce Scope 3 freight transportation emissions with project44 project44, the leading supply chain visibility platform, is on a mission to make supply…
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With the addition of services listings to its software discovery offering, Capterra addresses an acute marketplace need – as among those B2B seeking services, 86% do so because…
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For many leaders in the tech sector, the past year has been a wake-up call. After years of rock-bottom interest rates, sky-high valuations, and a “growth at all costs” mindset, the…
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