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Interviews

SalesTechStar Interview with Juan Jaysingh, CEO at Zingtree

Paroma Sen May 29, 2024

AI powered salestech enables B2B sellers to scale efforts and processes, but only if they are implemented with the right fundamentals; Juan Jaysingh, CEO at Zingtree shares a few tips…
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Guest Authors

Why 90% of Sales Teams Miss Targets Most of the Time

Todd Duncan May 28, 2024

Three Steps to Unlocking Sales Potential 91% of sales organizations missed their sales goals in 2023. While there are reasons outside the control of the organization, missing sales…
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Unlocking the Power of Intent Data

Sneh Kakileti May 21, 2024

Intent data not only revolutionizes sales and marketing strategies by providing critical, timely insights into specific customer interests and behaviors, but its spikes can also depict…
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Staff Writers

Top Cold Calling Tips Used By Seasoned Sales Experts

STS Staff Writer May 3, 2024

Cold calling is a tried-and-true technique used by sales experts to reach out to potential customers and generate leads. It involves making unsolicited phone calls to individuals or…
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Staff Writers

CRM Picks For Sales and Marketing Teams

STS Staff Writer Apr 30, 2024

A recent Gartner study reveals that the CRM market is expected to grow by over 14% through 2025. Sales CRMs are like a magic box for sales teams across any industry. They boost…
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Staff Writers

Five Common Misconceptions About the Power of AI in Sales

STS Staff Writer Apr 26, 2024

Artificial Intelligence (AI) is rapidly transforming the world of sales. With its ability to analyze vast amounts of data, AI has the power to make sales teams more efficient and…
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Staff Writers

B2B vs. B2C – It is Not Always About Who’s Buying But How You’re Selling

STS Staff Writer Apr 25, 2024

Did you know that the global B2B eCommerce market was valued at a staggering US$20.4 trillion in 2022, which is over five times that of the B2C market? This statistic highlights the…
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Staff Writers

What’s Broken in B2B Sales and How Can ‘’Deep Selling’’ As An Approach Help?

Paroma Sen Apr 24, 2024

B2B buying and selling habits with Raul Murguia, Sr Dir of Integrated Marketing for LinkedIn Sales Solutions In a recent episode of the SalesStar Podcast, it was exciting to welcome…
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Staff Writers

The Ultimate RFP Management Guide – Best Practices and Tips

STS Staff Writer Apr 17, 2024

RFP, which stands for 'Request for Proposal', has traditionally been a core business channel for decades, deployed by companies in every corner of the world. It can be considered as an…
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SalesStar Podcast 2024

Episode 199: Top Trends in Modern B2B Marketing with Emily Singer, Head of Marketing at Drift

STS Staff Writer Apr 4, 2024

Emily Singer, Head of Marketing at Drift spoke about the top B2B marketing tips, trends and best practices that can help modern marketers drive ROI: Key topics covered: Shifts…
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