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To define, “Lead Tracking” is the process of following up with prospects who have expressed interest in a product or service. By this process, Marketing and Sales teams can pinpoint…
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LinkedIn studies say that around 76 % of buyers are ready to have a conversation with you on social media. This must come as good news to marketers waiting to make the best out of…
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Enterprise Resource Planning (ERP) software, particularly the ones embedded with CRM modules goes a long way in boosting customer satisfaction, according to studies. Since ERP…
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What Does Lead Nurturing Mean? A report by Marketo revealed that around half of the leads interested in buying do not commit immediately. In order to convert them into buying…
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When companies start with their Lead Generation efforts, the primary aim is always to bring in more leads to the Sales funnel. The quality of leads is not really a concern at the…
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The Never-ending Confusion between Demand Generation and Lead Generation: The reason many B2B marketers even look-up for the meaning of Demand Generation is often to distinguish it…
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Account-Based Marketing (ABM) is a popular Marketing practice among B2B companies working with larger target accounts. 58% of ABM practitioners consider their current status of revenue…
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Now that you have a business, how do you sell your products or services to customers? How do you get customers to know about your services and solutions, and educated them about using…
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Best Salespersons are best at what they do. They showcase immaculate personality traits that they possessed and/or acquired through their journeys in sales.
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Data visualization and BI tools for sales dashboards have become a proven arsenal to accelerate sales journeys through various means.
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