Buyer Insights

Karel Papik, Co-founder of Product Fruits chats about the benefits of Digital Adoption Platforms and how they can enhance the end user onboarding experience: ______ Hi Karel, tell…
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“Every consumer wants a different experience when shopping and this experience becomes the differentiating factor for many successful business models.” – The Deloitte Consumer Review…
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In the ever-evolving landscape of business, Go-To-Market (GTM) tactics serve as the cornerstone for companies aiming to introduce their products or services to new markets or customer…
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The rise of gamification in sales has revolutionized the way companies motivate their sales teams. By turning key performance indicators into competitive games, businesses are seeing a…
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Virtual Reality (VR) and Augmented Reality (AR) campaigns are revolutionizing the way B2C brands engage with their target audience. These immersive technologies have opened up a whole…
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Introduction In the intricate world of sales and marketing, understanding buyer intent signals is akin to having a roadmap to success. These signals, ranging from online behavior to…
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B2C sales techniques have consistently evolved, reshaping consumer expectations and buying behaviors. This evolution presents a unique opportunity for B2B sellers, who could draw…
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The integration of Artificial Intelligence (AI) in factories is no longer a concept of the future, but a present reality. With an estimated 37% increase in AI implementation in…
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Process Automation has fundamentally reshaped business operations and efficiencies across various industries. Originating in the early 20th century with the advent of assembly lines, it…
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Across the globe, a transformative wave is reshaping the landscape of international commerce. Nations and economic blocs worldwide are instituting a broad array of supply chain due…
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