Randy Frisch 1 posts 0 comments

Randy Frisch is the CMO and Co-Founder at Uberflip, a content experience platform that empowers B2B marketers to create personalized content experiences for demand generation, ABM, content marketing, and sales enablement at scale.

Guest Authors

Sales Teams: Connect Content to the Buyer Journey for Better Conversions

Randy Frisch Dec 27, 2021

Traditionally, content was often thought of as a marketing tool; shared by sales folks when requested but otherwise left in marketers’ hands. But today, content’s role in the sales…
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