Author

Paroma Sen 789 posts 0 comments

Paroma serves as the Director of Content at SalesTechStar. She was a Senior Features writer and Editor at MarTech Advisor and HR Technologist and has worked as a lead content marketer and developer for various B2B publications and tech firms.

Interviews

SalesTechStar Interview with Steven Mih, Co-founder & CEO at Ahana

Paroma Sen Nov 12, 2020 0

Steven Mih, Co-founder & CEO at Ahana joined us for a quick chat to share a few pointers on sales leadership practices (that can especially be useful to drive sales teams during a…
Read More...

Staff Writers

What Should you Keep in Mind When Revisiting your Salestech Stack in 2021?

Paroma Sen Nov 12, 2020 0

If you are revisiting your sales technologies to create deeper business impact in 2021, what are the top factors to keep in mind? Companies worldwide have accelerated the pace of their…
Read More...

Interviews

SalesTechStar Interview with Christopher Daniels, Global Head of Sales at Televerde

Paroma Sen Nov 11, 2020 0

Televerde recently appointed Christopher Daniels as their new Global Head of Sales; we caught up with Christopher in this quick chat to discuss the key leadership elements required in…
Read More...

Interviews

SalesTechStar Interview with Nealesh Patel, Head of Business Development and Sales at Crunchbase

Paroma Sen Nov 10, 2020 0

Building better customer relationships in a remote world where everyone is still largely ''working from home'' requires salespeople to become more agile in their approach. In this chat…
Read More...

Staff Writers

How can your Sales Team Stay Agile In a Remote Working World?

Paroma Sen Nov 5, 2020 0

When the reality of the global Covid-19 pandemic started setting in from earlier in 2020, sales and marketing teams had to prioritize ways to ensure any processes connected to pipeline…
Read More...

Interviews

SalesTechStar Interview with Scott Schlesinger, Global Data, Analytics & AI Practice Leader at…

Paroma Sen Nov 5, 2020 0

Leveraging data to better understand which specific post-COVID-19 marketing and sales strategy or activity will be most effective in the new normal is crucial to growth and success.…
Read More...

Interviews

SalesTechStar Interview with Scott Lasica, Chief Sales Officer at Stream

Paroma Sen Nov 4, 2020 0

Continuously understanding what your customers need and redefining your product or service roadmap to suit those criteria are key elements in meeting expectations and ensuring steady…
Read More...

Interviews

SalesTechStar Interview with Pekka Koskinen, Founder and CEO at Leadfeeder

Paroma Sen Nov 3, 2020 0

Pekka Koskinen, Founder and CEO at Leadfeeder joins us for a quick chat to share a little about LeadFeeder’s inception and growth through the years while highlighting a few of the…
Read More...

Interviews

SalesTechStar Interview with Kevin Baumgart, VP of Sales at Hologram

Paroma Sen Oct 29, 2020 0

Minimizing churn is just as critical as new customer acquisition. In order to do this well, it is imperative for teams to improve the level of connection and information shared with…
Read More...

Staff Writers

Adapting Better to a Virtual Selling World

Paroma Sen Oct 29, 2020 0

Working through sales deals remotely has become part of the new normal for B2B salespeople. But building an efficient Virtual Selling environment is not a cakewalk and does not only…
Read More...

Load More Posts