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HubSpot Launches New Features at INBOUND 2020 to Help Businesses Thrive in the New Normal

Powerful upgrades to Sales Hub, Marketing Hub, Service Hub, and the HubSpot ecosystem enable businesses to deliver delightful customer experiences in the digital-first world

HubSpot, a leading growth platform, introduced new features and updates to help businesses meet the challenges brought on by the COVID-19 crisis and seize new opportunities in the post-pandemic world. The additions include an enterprise sales CRM, a scalable contacts pricing model, expanded personalization functionality, and more — giving companies greater ability to unify their marketing, sales, and service efforts and build a delightful customer experience.

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At INBOUND today, HubSpot’s Chief Product Officer Christopher O’Donnell said, “HubSpot is here to help businesses adapt to any new normal that comes their way. Over the past year, we have been working to add deep flexibility and power to our already easy-to-use software, and the features we’ve announced today are set to help businesses not only survive, but thrive, in the new economic environment.”

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Today’s announcements include:

  • Sales Hub Enterprise — an enterprise sales CRM with custom objects, advanced permissions, and sophisticated reporting, as well as enhanced sales acceleration tools and configure-price-quote functionality.
  • Scalable pricing — a new customer-friendly pricing model that enables companies to only pay for the contacts they actively market to.
  • Upgrades to Marketing Hub, including advanced personalization tools, a new report builder, and custom objects.
  • Service Hub enhancements, such as logged-in visitor identification, help desk automation, and team management functionality, in addition to a multi-language knowledge base.
  • Improvements to the HubSpot ecosystem, including a redesigned Solutions Directory and new remote work integrations in the App Marketplace.

An Enterprise Sales CRM That’s Powerful and Easy to Use

HubSpot’s enterprise sales CRM, Sales Hub Enterprise, has been upgraded with powerful, easy-to-use tools to help sales teams adapt to the new normal of inside selling. Custom objects and advanced permissions give users the control and flexibility they need to architect their entire sales operation on HubSpot, while new sales reporting functionality allows sales teams to gain deep insights into the overall health of their business. These improvements don’t just enable sales leaders to increase the productivity of their teams, they empower sales operations professionals to unlock new levels of efficiency across their company’s entire sales process.

HubSpot has also updated its suite of sales engagement tools to help salespeople connect with prospects at any time, from anywhere, on any device — an essential capability in the digital-first world. And with new configure-price-quote functionality that includes custom quote templates and integrations with NetSuite, QuickBooks Online, Xero, and Nubox, sales teams can turn quotes into closed deals with ease.

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