SalesTechStar’s Sales Technology Highlights of The Week: Featuring Semrush, Celigo, Vodafone, Calendly and more!
With so many revenue and sales platforms in the market today, choosing the best-fit salestech to drive sales ROI can be challenging in itself. Catch a few top best practices and tips by the experts in this sales tech weekly highlight:
______
SalesTech Quote-of-the-Week!
Businesses often face barriers due to differences in departmental perspectives on what drives revenue and what doesn’t. Even if they can see the complete picture of their operations, these differences hurt their ability to pull the right levers for driving revenue in a coordinated and effective manner. B2B organizations need to employ a revenue-centric approach that aligns all functions of the business on common metrics. This is the key step to bridging operational data silos and divergent outlooks on the most effective actions for boosting revenue.
Jim McHugh, Co-Founder and Chief Executive Officer at Mperativ
Top SalesTech News of the Week: 28th Feb to 04th March
- Semrush To Acquire Kompyte, Enhance Competitive Intelligence And Sales Enablement Capabilities
- Celigo’s Shopify Integration for SAP® Business ByDesign® Now Available on SAP Store
- 8×8 XCaaS™ Integrated Cloud Communications and Contact Center Solution Enhances Capabilities and Sees Global Customer Growth
- Vodafone Launches New Economy of Things Platform – A World In Which Devices, Vehicles and Machines Can Buy and Sell For Us
- Upland Altify Named in New Tech Report for Account-Based Sales Technologies
- GoTo Launches Flexible Customer Communications and Support Solution for SMBs with Expanded Contact Center Offering
- Calendly Announces New Scheduling Extensions for LinkedIn
- Disco Raises $20M Series A led by Felicis Ventures to Unify the Next Generation of Online Merchants
SalesTech QnA with the Expert
In today’s world of distributed work, there is a significant adoption of CRM especially among SMBs. Salesforce is positioning itself to become every company’s new home base. However, some of the key workflows such as contract negotiations and signing happens outside of the CRM system, which is not ideal for governance and auditability. A modern eSignature workflow that integrates seamlessly with Salesforce can help sales professionals save hours of manual work and reduce document turn around times to minutes—ultimately resulting in shorter sales cycles, with complete visibility into the audit trail within Salesforce. –Sunil Patro, Founder & CEO at Signeasy
Top B2B Sales and SalesTech Articles on Customer Retention, Soft Skills in Sales, Conversion Best Practices
- Top Performing Cloud Platforms From Around the World
- Driving Customer Retention in B2B: Quick Tips for Sales Teams
- Refreshed Focus on Conversions: Platforms, Data and Creative Drive 2022 Initiatives
- AI Can Bridge the Hard/Soft Skill Gap in Sales
Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!
Episode 114: Marketing Do’s and Don’ts with Chris McLaughlin, Chief Marketing Officer at LumApps
Episode 113: Optimizing B2B Sales Training Efforts: with John Elsey, CEO at Richardson Sales
Episode 112: B2B Revenue Tricks and Optimized Sales practices with Karen Gallantry, GM at mParticle
Episode 111: Driving Better Productivity within your Product Team: with Kristina Simkins, VP of Product at Lessonly by Seismic
