From the latest in conversational AI to covering what constitutes poor lead follow up: catch more from this weekly sales and salestech highlight:
___________
SalesTech Quote-of-the-Week!
Digital engagement is a growing challenge for brands. Most people want to communicate on their preferred platform, and they’re doing so with greater velocity and volume than ever before. That demand forces brands out of their comfort zone to meet customers where they are in more ways than ever before
Top SalesTech News of the Week: 01st May to 05th May
- Mindtickle Announces Acquisition of Enable Us to Combine Sales and Buyer Enablement in One Platform
- Salesforce Announces Slack GPT, Unlocks Power of Conversational AI for Work
- Research Finds Half of Companies Are Failing Buyers and Losing Revenue Due to Poor Lead Follow-Up
SalesTech QnA with the Expert
Focus first on the product – you can’t be a PLG company without having top-tier documentation and a solid onboarding experience. You aren’t PLG if you require a human to help onboard your user (unless you’re Superhuman, which famously does have a human-in-the-loop onboarding).- Chris Reuter, Head of Growth at Prefect
Top B2B Sales and SalesTech Articles on AI for Merchandising and Analytics, SaaS Vendors Turning Value Driven and more:
- SaaS Vendors: Here’s How to Deliver Value in a Competitive Economic Climate
- Five Ways Business Leaders can Capitalize on the New Era of B2B sales
- AI-Powered Merchandising Platforms
- How AI Can Help Better Measure Inbound Call Data?
Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!
Episode 164: The Growth of Digital !Platforms with Darren Guarnaccia, president of Uniform
Episode 163: The Benefits of Video in Sales, Marketing, HR and more with Jonathan Lister, COO at Vidyard
Episode 162: Lead Generation Best Practices with Eric Watkins, president of outbound sales at Abstrakt Marketing Group
