SalesTechStar’s Sales Technology Highlights of The Week: Featuring Cognism, Impartner, RootStock Software and more!
What really separates AEs from SDRs? And how can retailers use tech to drive growth opportunities? Find out more in this week’s highlight:
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SalesTech Quote-of-the-Week!
The future holds many tech advances, but a key one that manufacturers want to leverage is moving to a single, unified cloud platform. According to our 2023 State of Manufacturing Technology Survey, many believe a key risk of not engaging in digital transformation is the continued problems caused by data silos.
Top SalesTech News of the Week: 03rd July to 07th July
- SignalWire Revolutionizes CPaaS with the Launch of a No-Code Intelligent AI Agent
- Impartner Unveils Innovative Additions to its Partner Marketplace
SalesTech QnA with the Expert
With trends like PLG and AI I think the pressure on great salespeople is going to be even bigger and they will end up having a bigger impact on the outcome of the sales cycle. This might sound a bit backwards, but with more and more of the sales cycle happening before the buyer speaks to a salesperson, that person only has one chance to accomplish what in the past was achieved over multiple conversations.
– Frida Ottosson, VP of US Sales at Cognism
Top Sales and SalesTech Articles on Retailer Tech, Differences between AEs and SDRs and more!
- Three Ways Technology Is Helping Retailers Weather Rough Economic Waters
- The Key Differences Between an AE and SDR
- Understanding and Evaluating Lifetime Value of Existing Customers: Best Practices and Tools for Sales and Customer Facing Teams
- Weighing the Pros and Cons of ChatGPT
Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!
Episode 173: B2B Revenue Generation Hacks with Justin Schweisberger, Chief Revenue Officer at Pramata
Episode 172: Keeping Sales and Marketing on The Same Page: with Scott Kolman, Chief Marketing Officer at Cresta
Episode 171: People Culture and its Impact on Business Growth: with Linda Lee – Chief People and Culture Officer, Velocity Global
