What are some of the interesting CX trends taking over the B2B sales and marketing landscape? Catch a few snippets on what thought leaders across the sales and marketing industry think along with the latest in B2B sales and salestech:
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SalesTech Quote-of-the-Week!
In 2022, we see the B2B world focusing a lot on speed and flexibility, owing to a market that offers equal parts opportunity and instability. Businesses want to be able to get their funds quickly, in any global currency and in any form that they need to best conduct their business. Some want the ability to have a virtual card so they can pay for the everyday needs of their business using easily-accessible network rails. Some want to pay vendors through simple account-to-account payment methods, whether they be external, like ACH or Wire transfers, or internal, like a ledger transaction between account. Some want to send money to hold in their eWallet or investment account. And other like the safety and security of leaving their money in a USD denominated account, as opposed to being forced to take money in a more volatile local currency.
Top SalesTech News of the Week: 28th March to 01st April
- BigCommerce Releases Multi-Storefront to Unify Management of Multiple Brands Within a Single Store, Fueling Scalability and Growth for Enterprise Merchants
- Snowflake Launches Retail Data Cloud to Enable Collaboration, Deliver Exceptional Customer Experiences, and Optimize Operations for Retailers
- Clari Named a Leader in Revenue Operations and Intelligence
- Zoom Announces Next Evolution of Global Partner Program
- HubSpot Sales Hub Named #1 CRM in G2’s Spring 2022 CRM Grid
- Blue Yonder and Snowflake Partner to Unlock Value of Data in Supply Chain Management
- Calendly Unveils New Developer Portal with API Suite
- ZINFI and Channelnomics Announce Strategic Partnership to Provide Channel Solutions to Mid-Market and Enterprise Organizations
SalesTech QnA with the Expert
There will never be less SaaS in your organization than there is today. Gartner is predicting that by the end of 2025, the top 20 software vendors will phase out on-premise licensing completely in favor of SaaS models, increasing prices by 35%. SaaS is here to stay and now is time to get in front of it. The sooner you begin to get your arms around your SaaS portfolio, the sooner you can save money, shore up security and deliver a better experience for your employees.
Top B2B Sales and SalesTech Articles on Benefits of RFP, Identity Management, Sales Enablement and more!
- It’s Time to Blow Up Sales Training and Start Over
- How to Recruit & Retain Top Sales Talent
- How Sales Enablement Tools Like Showpad Are Changing The Game for Sales/Customer-facing Teams Across Industries
- RFP Automation is Beneficial to Everyone in Sales: Here’s Why
- Identity Management is Crucial to the Online Marketplace Today
Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!
Episode 118: The Power of Chatbots in B2B Tech with Chris Maeda, co-founder and CTO at Botco.ai
Episode 117: Marketing Best Practices to Follow Through 2022 with Katie Foote, CMO at Drift
Episode 116: The Impact of CX Automation in Sales and Marketing with Adam Johnson, SVP, Sales at ActiveCampaign
Episode 115: Direct Mail and its Impact on B2B Marketing: with Kris Rudeegraap, CEO and co-founder of Sendoso
