SalesTechStar’s Sales Technology Highlights of The Week: Featuring Cart.com, Pulsate, IntelAgree and more!
How can you use call tracking software to improve customer relationships and customer services? And in what ways can you use AI to implement seamless sales processes? Find out more from this week’s salestech highlight:
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SalesTech Quote-of-the-Week!
To ensure better sales cycles and output, today’s seller should focus on creating a sales strategy that is tailored to their target customers and selling channels. A sales strategy sets a path to hit revenue targets by identifying target customers and the most relevant selling channels, then creating a sales process to match.
Top SalesTech News of the Week: 19th Feb to 23rd Feb
- Pulsate Raises $7.75M in Series A Funding Backed By TruStage Ventures and Curql
- IntelAgree Unveils Saige Assist: Generative AI-Powered Tool for Streamlined Contract Management
- Innervate Launches Experience Automate, the Industry’s First Low-Code/No-Code Business Process Automation Solution for Orchestrating World-Class Customer Experiences
- Cart.com Launches Constellation Order Management System (OMS) Enabling Customers to Unify Orders and Inventory While Driving Sales
- Datassential Announces Groundbreaking Global Sales Intelligence Platform, Revolutionizing Sales Strategies Across Food and Beverage Industry
SalesTech QnA with the Expert
Many are familiar with content creation efficiency for copywriters, but really for any outbound targeted communication. By now, we’ve all probably received automated outreach communication in which AI has had a hand. What they have in common is that it still feels like AI – they seem well-written. They might be personalized to the extent that they know something about your role, business, etc. But somehow, they still feel impersonal and clumsily stitched together. They lack a “savviness” that is hard to emulate with the simplistic GPT prompting of 2023. That will change in the coming year as martech providers upgrade their “prompt engineering” and more capable GPT models to enable the weaving of more context into the content (think of it as ChatGPT but with more “memory” about the conversation). – Joe Palombo, Vice President of Sales and Client Success at AxleHire
Top Sales and SalesTech Articles on AI, Call Tracking, Sales Enablement
- The Extended Hype of AI in 2024: How the Enterprise Will Adjust
- Call tracking: Improving customer relationships and boosting bottom lines
- Demystifying the Concept of Independent Software Vendors (ISVs)
- Creating Interactive Sales Presentations within Your Digital Sales Room
- How Sales Enablement Platforms Bridge the Gap between Marketing and Sales
- Mastering the Art of the Modern Sales Call
- Upskilling Sales Reps in the Time of AI – Tools that Help
Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!
Episode 195: Data Best Practices for Modern Marketing and Sales with Ana Mourao, CRM Sr. Manager at Stanley Black and Decker Inc.
Episode 194: AI’s Influence on Travel and Hospitality with Toby Korner, SVP, Digital Marketing at Priceline
Episode- 193: A Chat on AI with Debbie Braney, Vice President, Demand & Brand Marketing at Glassbox
