SalesTech Star

SalesTechStar’s Sales Technology Highlights of The Week: Featuring CallTrackingMetrics, WalkMe, OneStream and more!

Why is the process of buying software sometimes more long drawn and complex than other sales cycles? And in what ways can a data-driven approach help? Find out more from this weekly highlight:



SalesTech Quote-of-the-Week!

Many of today’s sales teams are seeing sales cycles that are 60 days or longer and have an average close rate of only 20%. In some instances, the process of buying software can be longer and more complicated than buying a home, which simply doesn’t make sense.

Ryan Neu, co-founder and CEO at Vendr

Top SalesTech News of the Week: 20th March to 24th March

SalesTech QnA with the Expert

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In order to build more data-driven processes at scale, sales leaders first need to understand how work gets done by discovering how sellers use the software available to them and where they struggle. Only then can they use data insights to improve the process. – Scott Little, Chief Revenue Officer at WalkMe


Top B2B Sales and SalesTech Articles on Price Optimization, Data for BDRs, Sales Acceleration and more!

Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!

Episode 158: Optimizing Sales and Brand Journeys with Ken Hohenstein, CRO at OneStream

Episode 157: Inventory Optimization and Its Impact on Supply Chains with Richard Lebovitz, President and CEO, LeanDNA

Episode 156: Purpose-led Advertising Fundamentals with Julia Hitchman, Chief Commercial Officer at Good-Loop