SalesTechStar’s Sales Technology Highlights of The Week: Featuring AWS, Sailes, Product Fruits and more!

Catch this week’s salestech highlights to uncover the newest salestech optimization and adoption trends and tips:

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SalesTech Quote-of-the-Week!

Digital Adoption Platforms (DAP) are the interface between an application and its users. Within them, you create flows that help new users, provide guidance, show videos on how to use certain features, but also motivate existing users to try out features they may not have used in the app yet. This is easier to say than to accomplish.

– Karel Papik, Co-founder of Product Fruits

SalesTech Shout-out-of-the-Week!

Highspot

Highspot delivers an industry leading sales enablement platform and tools for increasing marketing effectiveness, sales efficiency, and revenue.

Top SalesTech News of the Week: 08^th July to 12^th July

• AWS Partners SuccessKPI and ConnectGen Launch Contact Center Builder to Accelerate and Simplify CCaaS Deployments
• Sailes Study Shows Human-AI Collaboration Boosts Sales Efficiency by 3,000%

SalesTech QnA with the Expert

What excites me most about AI in salestech is its ability to increase the outreach response rate. AI can analyse communication patterns and digital footprints to create detailed personality profiles of prospects and customers. This level of insight allows sales and marketing teams to tailor their strategies and communications more effectively, which drives higher engagement and conversion rates.-Dorian Ciavarella, Founder and CEO at Zeliq

Top Sales and SalesTech Articles on ERPs, Metaverse for Sales, Brand Loyalty and more!

• These 3 Conversation Tweaks Will Transform Your Sales
• Understanding B2B Brand Loyalty: What Can Help B2B Tech Brands Boost Brand Loyalty Ratios
  An Invoice Generator For B2B Businesses – Relevance Of Invoice Generators In The B2B Sector
  
• Breaking Down ERPs: Top Tools and Future Trends
• How will Improvements in Metaverse and Web3.0 Change the Game for the Future of Sales, After-sales and Service Industries?

Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!

Episode 205: Driving Sales and Marketing Engagement with Video-Audio Outreach: Featuring Michael Litt, CEO at Vidyard

Episode 204: Website Personalization Best Practices with David Brutman, Chief Product Officer, Co founder of Folloze