Personalization plays a key role in driving sales outcomes, while most sales leaders understand this, it is not uncommon for sales and marketing teams to still face challenges when building out their personalization tactics at scale. Catch some of the latest sales and salestech trends, news announcements and tips from this weekly highlight:
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SalesTech Quote-of-the-Week!
The nature of customer service and customer communications has fundamentally changed in recent years. In the past organizations would decide how customers can contact their sales and service teams. Now the equation has been flipped and organizations are expected to be available to their customers via a wide variety of messaging channels 24×7. Successful organizations recognize that they need to be available and responsive to consumers via the channel of each customer’s choosing.
Top SalesTech News of The Week: 15th to 19th November
- PepsiCo Announces Two Senior Leadership Appointments to Drive Accelerated Growth
- HCL Technologies Brings New Jobs to the Northeast with Hartford Center Opening
- Kyndryl and Microsoft Establish Global Strategic Partnership to Accelerate Digital Transformation Across Industries
- BigBear.ai And Palantir Announce Strategic Partnership, Combining AI-powered Products With Next Generation Operating Platform
- Oracle Academy Launches Global Career Center to Prepare Future Workforce
- eBay Completes Transfer of its Businesses in Korea to Emart
- WorkWave Announces Joe Theismann as Keynote Speaker, Unveils Agendas for 2022 Beyond Service User Conference
- Amazon Operational Expertise Propels GOJA’s Acquisition Pipeline and Sales Growth
- Autify Will Provide Exclusive Offers as AWS Activate Partner
- IBM, Amazon Web Services Join Forces to Help Oil & Gas Industry Accelerate Energy Transition
- Amazon Announces More Deals Than Ever Before for Its 48-Hour Black Friday Event
- HCL Technologies to Enhance Euroclear’s Digital Landscape
- CobbleStone® Launches CLM MS Azure Single Sign-on Connector on the Microsoft AppSource Marketplace
- Creatio Partners with ZED Consulting to Help More Businesses in the UK Embrace No-code
- Capgemini press release// Capgemini Completes Acquisition of Cloud Transformation and Digital Services Provider, Empired
- NICE CXone Named Overall Leader in 2021 SPARK Matrix™ for Contact Center as a Service Report
- ChannelAdvisor Named the No. 1 Channel Management Provider by Digital Commerce 360 for 10th Consecutive Year
- Datadobi Software Enhancements Power Agile Multi-Cloud Expansion, Flexible Data Reorganization, Lower Costs
- Oracle for Research Introduces New Cloud Service and Awards to Accelerate Scientific Innovation
- Atos In Leading Position In Dow Jones Sustainability Index (DJSI) 2021
- Roku Announces $15 Roku LE Streaming Player Exclusively at Walmart for Black Friday
- Reputation Announces Toby Phelps as New Vice President of Sales Amid EMEA Expansion
- Unit4 Acquires Compright, Extending its “Right for your Business” Capabilities with Best-in-Class SaaS Compensation Planning
- Telenor Group Appoints Rita Skjærvik EVP Group Strategy and External Relations
- InfoSec Global Joins Microsoft Intelligent Security Association
- VERB Announces At The Market Equity Offering Program
- Agillic Introduces Best in Class Personalised, Real-Time Customer Service Experience with Zendesk Integration
- Sitel Group® Named Leader in 2021 ISG Provider Lens™ Contact Center – Customer Experience Services Quadrant and Archetype Reports
- Nokia announces entry into Software-as-a-Service for CSPs with multiple services
- Dell Technologies Used Palisade’s Predictive Analytics Tools to Optimize Global Supply Chain
- Oracle ERP Users Win Big With BlackLine, According To Nucleus Research
- Uber Introduces Uber One: A New Membership Program Bringing Together the Best of Uber
- Infosys Cobalt and MIT Technology Review Insights Launch ‘The Cloud Hub’ – A One-Stop Destination to Help Enterprises Navigate from Cloud Chaos to Clarity
- The Freshworks Developer Community Builds New Applications That Enhance Customer and Employee Delight
- Chili Piper’s Citizens of our Planet Foundation Donates $50K to Peaceful Futures Scholarship Fund from One Young World
- Panzura Rolls Out 2nd-Gen Panzura Data Services With Complementary and Paid Tiers, Simplified Value-based Pricing
- Accenture and Icertis Form Strategic Partnership to Help Companies Modernize Contract Management
- NICE and Google Cloud Collaborate to Drive Smarter Digital Conversations and Improve Self-Service Experiences
- VMware Cross-Cloud Services Help Customers Run their Businesses Better in AWS
- Databricks Launches Partner Connect to Open and Extend the Lakehouse Ecosystem
- Bolt Strikes First-of-Its-Kind Partnership With Adobe To Integrate One-Click Checkout Solution With Adobe Commerce
- ZoomInfo Publishes ‘The Modern Sales Playbook: 100 Pipeline Plays’
- BigBear.ai Enters into Commercial Partnership with Terran Orbital to Support Satellite Constellation Manufacturing and Operations
- Kyndryl and VMware Expand Partnership to Accelerate Customers’ App Modernization and Cloud Initiatives
SalesTech QnA with the Expert
Dynamic pricing allows sales leaders to give customers exactly what they want and need, with exactly the right terms, at exactly the right cadence. And, it simultaneously optimizes revenue. In many ways, dynamic or usage-based is synonymous with value-based pricing. In value-based pricing you set the optimal price that works for the organization and its customer. Usage-based terms help get you there. With dynamic, usage-based pricing and billing, sales teams are no longer limited to standard subscription models, but can create plans that are as customized as possible. –Jayaram Bhat, CEO at Monetize360
Top Sales and SalesTech Articles on Cold Emails, Sales Forecasts, Conversational AI in Sales!
- Is Conversational AI the Future of Sales?
- Getting Your B2B Cold Emails Right!
- Why Should Retailers Connect In-Store and Online Experiences?
- Driving business success through authentic leadership
- Executive Tips for Running a Successful Affiliate and Influencer Marketing Program
- Take the PepsiCo Data Challenge and Produce Sales Forecasts 90% Faster
