Fastbase New 3.0 Extension to Google Analytics Boosts Lead Generation to a New High Level for B2B companies
The fast-growing Saas company Fastbase, is now ready to launch a new powerful version of the popular Google Analytics extension that identifies website visitors worldwide. The new extension version Web Leads 3.0 for Google Analytics is anticipated early in August and is expected to receive a lot of attention.
Read More: PROS Global Survey Finds B2B Buyers Prioritize Personalization and Real-Time Pricing
The release of Web Leads 3.0, the new extension for Google Analytics, means that search terms can now be linked directly to the website visitor that used them – bringing context to the content. The tool can identify search keywords from Google, Yahoo, Bing, Naver, Yandex and Baidu and provide a powerful new correlation between the search keywords and data about the website visitor. With this intelligence businesses will be able to determine what drives the customer interest and have the right department follow-up.
Read More: Visa Acquires Payworks
For example, when a user searches for “automation solution” on Google and clicks on a company site in the results, Fastbase can deliver real-time data on the company visiting, key employees and the search term used. This saves time and effort because the right team (in this case, automation software) can follow up on the lead.
Based on its great success, Fastbase is on the verge of being listed on the OTC Markets in New York, with the strategic aim of a potential listing on the NASDAQ or the NYSE.
Read More: Windstream Enterprise Announces Unified Communications Integration for Slack
