SimplicityDX

SimplicityDX Research Shows How Impulse Purchases are Bad for Both Consumers and Brands

STS News Desk Aug 17, 2023

48% of Online Shoppers Made a Recent Impulse Online 56% Regretted the Purchase 39% Shared their Regret SimplicityDX, the edge shopping company, today…
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Predictive Analytics

SimplicityDX Reveals Social Revenue Underreported by 245%

STS News Desk Feb 7, 2023

Pattern: Consumers discover products on social media but buy on brand sites Impact: Customer acquisition costs significantly overstated Impact: Return on ad spend…
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Sales & Marketing

Move Over Search: 80% of Gen Z Shoppers To Use Social This Holiday

STS News Desk Nov 3, 2022

SimplicityDX Research Finds Gen Z Shoppers Think First About Social Media for Holiday Shopping, but 74% Plan To Check Out on Brand Websites SimplicityDX, the edge experience company,…
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Predictive Marketing

66% of Shoppers Cautious After Returning Products Bought on Social Media Networks

STS News Desk Aug 23, 2022

Research Reveals That Poor Return Experiences for Social Shoppers Impact Future Sales Complimentary report: “Social Commerce Returns Playbook” Infographic: “The Risk…
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