Marketing Budgets

Global brands embracing the benefits of SALESmanago’s customer engagement platform include Burger King, Inglot, Roma FC, Starbucks and Victoria’s Secret Following a nine-digit Euro…
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Marketing excellence is too often held back by outmoded manual processes, lack of inter-team and inter-group visibility, and different versions of the ‘truth’ – be it budget, metrics,…
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AppsFlyer, the global attribution leader, announced the launch of Incrementality, its comprehensive cross-network solution that enables marketers to measure, analyze and optimize the…
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By 2020, 48 percent of B2B technology companies plan to use purchase-intent targeting to reach in-market buyers Spiceworks, the marketplace that connects the IT industry, today…
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