CTV

MikMak becomes the first eCommerce enablement and analytics platform to integrate directly with DoorDash, enhancing sales performance and insights for multichannel brands…
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Camelot will leverage Attain, the largest U.S. permissioned purchase panel enabling brands to effectively measure lower-funnel sales outcomes in real-time tied to premium OLV and…
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Following an impressive year-on-year revenue growth of 47% from 2019 to 2022, Channel Factory, the global brand suitability platform for YouTube, announced four key hires and one…
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Kayode Ijaola, Head of Platform Operations at Hawk (formerly TabMo) shares some insights on today’s evolving adtech space while talking about what’s relevant and not in today’s…
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Big Data Platform Offers Digital Media Buyers Cookieless Solutions ENGINE, a global, full-service media and marketing services company, today announced the launch of ENGINE Device…
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Integration will enable advertisers to reach more than 100 million streaming audio listeners with greater scale and accuracy Tru Optik, a TransUnion company, announced an agreement…
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Acquisition will enable FreeWheel clients to participate more seamlessly in the growing programmatic TV ecosystem. FreeWheel announced that it has agreed to acquire Beeswax, a software…
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'StreamScam' Operation Involved 28.8 Million U.S. Households, Including Approximately 3,600 Apps and 3,400 CTV Devices Oracle announced the discovery of "StreamScam," the largest known…
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 DoubleVerify (“DV”), a leading software platform for digital media measurement, data and analytics, announced a new solution, Video Complete, which offers holistic campaign quality…
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Verizon Media and BuzzFeed announced a new strategic partnership across content and advertising, the acquisition of HuffPost by BuzzFeed, and an investment that will make Verizon Media…
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