analytics

Channel blurring, or consumers moving purchases of a product to alternative channels, has had a noticeable effect on where consumers shop.
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Experts Discussed How B2B and B2C Marketers Can Drive Commercial Outcomes by Helping Customers During Gartner Marketing Symposium/Xpo Big data and analytics allow marketers to know…
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San Francisco-based Sigma, an innovator in cloud business intelligence (BI) and analytics, announced that veteran sales, marketing, and product leaders from the BI community…
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Latest SAS® Platform Release Helps Businesses and Data Scientists Put Analytics in Action by Automating Complex Tasks using Automated Machine Learning SAS, the leader in advanced…
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Webtrekk's expertise in analytics, customer intelligence, machine learning, and AI perfectly complements Mapp's digital marketing platform, Mapp Cloud.
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SAS has announced its latest plans to invest in the people behind the analytics. The news AI-powered Analytics program would help to educate the new generation to train a workforce for…
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Enhancements to Location-Based Analytics Among the Latest Updates to Address the Needs of Brands and Retailers in Growing Online Grocery Sector Edge by Ascential, a leading provider…
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Litmus adds veteran industry team members to build on their leadership position and drive next stage of growth Litmus, a leader in email marketing and analytics, announced the…
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Fox Networks alum Noah Levine tapped as Chief Revenue Officer; Caroline Horner named SVP of Product Management 605, an independent data analytics company that measures the impact of…
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